Join Ashley as she explains the basics of PPC advertising. PPC stands for pay-per-click, and it’s a great way to promote your business online. With PPC ads, you can target your ideal audience and measure your ads’ effectiveness in real time. While both SEO and PPC are great strategies, Read More
As it looks to advance its ad offerings, and maximize its revenue potential, Reddit has announced a new partnership with DoubleVerify to provide third-party verification of its ad metrics. DoubleVerify’s tools will facilitate new insights on viewability, brand safety, fraud detection, and more, providing an extra level of assurance Read More
OpenX Technologies, Inc., a leading global omnichannel advertising exchange, today announced that it is partnering with Scope3, Inc., a leader in supply chain emissions data, as part of OpenX’s long-term effort to significantly lower the carbon footprint of programmatic advertising. Through this partnership, the company will offer Green Xchange Read More
Quantcast, a global advertising technology company, today announced the launch of a suite of new solutions for digital marketers who demand more from their brand advertising. With these new products, marketers can seamlessly plan, activate and measure video, and native and display brand campaigns across the web and on connected Read More
Two of the leading platforms unite to provide advertisers and marketers with first-party data targeting and closed-loop measurement AdQuick.com, the world’s top out-of-home (OOH) advertising platform, today announces a powerful partnership with LiveRamp, a leading data enablement platform, to enable AdQuick users with first-party data targeting and closed-loop Read More
Spectrm, the conversational marketing platform businesses use to automate one-to-one conversations with consumers on messaging channels, today announced a beta offering with Meta to launch Recurring Notifications on Messenger. Recurring Notifications allow brands to send notifications to opted-in users and give people full control over the topics, services, and frequency Read More
DigiMarCon California, the Premier Digital Marketing, Media, and Advertising Conference & Exhibition in California returns from June 16th to 17th, 2022 to the luxurious Westin San Diego Gaslamp Quarter Hotel in San Diego, California. Join your peers in-person or online for 2 days jam-packed with digital marketing best practices, latest trends, practical Read More
The 4th annual DigiMarCon UK, the Premier Digital Marketing, Media and Advertising Conference & Exhibition in the United Kingdom retiform runs September 1st to 2nd, 2022 to the luxurious 5-star Sofitel London Heathrow Hotel which is connected directly to Terminal 5 of London Heathrow Airport, making it conveniently accessible from across the Read More
AdQuick.com, the leading out-of-home (OOH) advertising platform in the world, today announces a partnership with Lob, the leading direct mail automation platform, to provide customers with cross-channel direct mail retargeting. This partnership enables advertisers to easily and effectively deliver direct mail advertising to an audience of consumers that have Read More
DigiMarCon Asia Pacific 2022 is your chance to Hear from some of the most audacious and thought-provoking speakers in the digital marketing, media, and advertising industry. Gain insight into emerging strategies, the latest innovative technologies, and best practices to move your business to the next level. Network with thought leaders, collaborate Read More
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