Interest Media, an intent-based, marketing company located in Kansas City, Missouri, has been certified by the Data Trust Collective as one of the absolute leaders in data integrity and accuracy. The Data Trust Collective is an organization that seeks to promote the responsible use of audience data in digital marketing. Read More
Unruly, the leading multi-channel advertising platform specializing in connected TV (“CTV”) and video, today announced that it has been selected by award-winning media company Mediahub as its Offers sub-platform priority (“SSP”). As the advertising landscape becomes more complex and evolves at a faster pace, Unruly underpins Mediahub’s efforts to Read More
Roku, the #1 streaming TV platform in the US, Canada and Mexico, and Best Buy, the leading consumer technology retailer in the United States, announced the first go-to-market relationship in its advertising and retail businesses. For the first time, Best Buy has partnered with a TV streaming platform to provide first-party Read More
DigitalReef, the world’s leading mobile marketing and connected TV (CTV) technology company, has announced a historic merger with Gamers Club, Latin America’s largest video game matchmaking platform and community hub. The combination of these two companies, newly renamed Siprocal, will create a groundbreaking game distribution, monetization and engagement Read More
MobileFuse, one of the largest in-app advertising platforms, CTV and DOOH, has announced that it supports the Global Privacy Platform (GPP), a product of IAB Tech’s Project Rearc initiative. Lab, helping the digital advertising industry deal with changing privacy regulations. MobileFuse was one of the first advertising platforms to Read More
Vimeo, the world’s most innovative video experience platform, has been named to Fast Company’s annual list of the World’s Most Innovative Companies for 2023. This is the sixth time Vimeo has been honored on the list of the World’s Most Innovative Companies. Fast Company for the past 10 Read More
Wishpond Technologies Ltd., a provider of marketing-focused online business solutions, is pleased to announce that Gartner Digital Markets, one of the world’s leading enterprise software research and evaluation platforms, has launched awarded Wishpond five industry awards recognizing Wishpond’s popularity and performance in the tech space marketing space. Wishpond Read More
Colling Media, one of Arizona’s fastest-growing advertising agencies, continues to expand into e-commerce in 2023 to generate revenue for its retail clients. To achieve better results, the agency leverages Meta Advantage + Shopping, Google Shopping and Amazon Seller, expanding customer engagement in the digital marketplace. “As we have pushed the envelope Read More
LiveRamp has announced that it has expanded its partnership with Snowflake, the Data Cloud Company, to upgrade the capabilities of products built natively on Snowflake and increase data connectivity for operations. next-generation cookie post-marketing in the cloud. By building LiveRamp’s data-enabled solutions using Snowflake’s native application framework, now Read More
Zembra, an emerging data aggregator for the online reputation management industry that addresses the challenges of collecting and monitoring business reviews and comments on social media, has been accepted to participate in the Global Accelerator Program renamed from Newchip. Designed to provide all the skills and tools founders need to Read More
© 2022, The Martech.info . All rights reserved