Tags : B2B Marketing

AppLovin Unveils Most Effective, Performance-Driven Mobile Ad Trends

February 1, 2023

AppLovin, the leading growth platform for developers, has released its first-ever Creative Trends Report 2023, revealing the year’s best performance-driven mobile advertising trends. Data-driven reports help mobile app developers and marketers across industries drive more effective mobile advertising campaigns. AppLovin’s in-house creative agency, SparkLabs, has analyzed data from 52.3 billion Read More

Marketing strategies for customer retention and growth during a recession

January 31, 2023

With the economy on the brink of recession, now is the time for businesses to adjust their marketing strategies to focus more on retaining and growing existing customers. As companies are looking to manage their spending, a strategy that puts existing customers first is more effective at driving growth than Read More

Thumzup Ad Tech Platform Empowers Companies and Brands to Incentivize their Fans to Post on Social Media

January 31, 2023

Thumzup Media Corporation is pleased to announce that their self-service programmatic advertising portal, accessible at ThumzupMedia.com, will allow small businesses in the United States to apply online and set up campaigns their first in less than 5 minutes to start increasing exposure to their products. And service. While the company’Read More

ViewLift Bolsters Commitment to European Market with Leadership Hire and Industry Keynote

January 30, 2023

ViewLift, a global leader in end-to-end streaming and OTT solutions, has announced significant changes in Europe as part of the company’s commitment to revolutionizing content consumption as well. such as engagement and retention of OTT viewers in the region. In line with ViewLift’s commitment to Europe, Rick Allen, Read More

How to boost your advertising strategy, 8 useful ideas

January 30, 2023

If you think your advertising strategy can use the boost, you’re not alone. Many businesses struggle to create an effective advertising plan that gets results. In this blog post, we will discuss eight ways to improve your advertising strategy and get better results from your campaigns. We’ll cover Read More

Thumzup Advertiser Testimonial with Company Overview

January 29, 2023

Thumzup Media Corporation (Thumzup) is democratizing the multi-billion dollar social media branding and marketing industry. Its flagship product, the Thumzup platform, utilizes a robust programmatic advertiser dashboard coupled with a consumer-facing App to enable individuals to get paid cash for posting about participating advertisers on the major social media outlets Read More

Message, Frequency, Delivery – which is #1?

January 27, 2023

With digital advertising’s massive shift away from human-based targeting, it’s tempting to think back to the days before cookies on desktop and IDFA on mobile. Somehow, the advertising industry still exists but is dominated by television and newspapers compared to today’s myriad digital channels. If you divide Read More

National World launches new Ad Manager platform powered by Danads, giving businesses control over their advertising

January 27, 2023

National World, one of the UK’s leading media companies, has announced the launch of its self-service advertising platform, National World Ad Manager, powered by DanAds. The new platform is designed to automate the ad-buying process and provide greater flexibility for advertisers, giving businesses of all sizes easy access to Read More

Purecars Launches Exclusive Spotify Advertising Program for Dealers

January 27, 2023

PureCars, a leading provider of digital marketing services and technologies for car dealerships, today announced the official launch of its streaming audio advertising service through Spotify. As part of this strategic partnership, Spotify Ads is now available in PureCars’ product suite, making it easy for their customers across North America Read More

Basis Technologies Streamlines Programmatic Guaranteed Ad Buying with Connection to Vendor Directory and Negotiations Module

January 25, 2023

Basis Technologies, a leading provider of cloud-based workflow automation and business intelligence software for marketing and advertising, announced the availability of a guaranteed planned purchase. The program is integrated with the vendor directory and communication module. The Basis platform combines the execution of guaranteed programmatic campaigns with global media planning, Read More

Tags : B2B Marketing

Subscribe to our newsletter