Tags : B2B Marketing

The benefits of public relations in modern marketing

Reputation is arguably the most important measure of success for every business. It doesn’t matter how big or small your business is if you are a B2B or B2C business if you sell services or products or where you are located. At some point, the very important Read More

Digital Marketing Europe 2023

Digital Marketing Europe 2023 is the premier online conference for professionals looking to stay ahead of the curve in the fast-paced world of digital marketing. Over the course of two days, this event will bring together over 5000 attendees from more than 30 countries to hear from 40+ top industry speakers. With a focus Read More

Shopify & Bridgeline to Offer New Prescriptive Marketing Dashboard

Bridgeline Digital, Inc., a cloud-primarily based totally advertising era software program provider, introduced that its prescriptive advertising dashboard, eCommerce360, is now to be had in the app save at the Shopify platform. Shopify has partnered with Bridgeline to energy analytics and prescribe new sales techniques for his or her base Read More

Top 8 eCommerce Marketing Platforms to Consider

Even after the explosion of e-commerce due to the COVID-19 pandemic, online shopping still has room for growth. To capture this market share, organizations need e-commerce strategies that include the implementation of technologies. However, organizations can find it difficult to choose the right eCommerce marketing platform. In addition to the Read More

Game-Changing App, Memix, Debuts at #1 on App Store

Memix, a free app to create personalized GIF memes instantly in chat across all apps available, is now number one on the App Store. Built by the team behind the social messaging platform IRL, Memix is ​​the first new app in over a decade to really disrupt the chat space. Read More

TripleLift Integrates iSpot as a Preferred CTV Measurement Partner

TripleLift, the ad technology company that is reinventing ad placement, has announced that it has selected iSpot.tv, a real-time TV ad measurement company, as the preferred independent measurement company for advertising delivery on Connected TV (CTV). This partnership provides a turnkey audience measurement solution for advertisers and video publishers. Read More

Bridging the Marketing Language Gap With Revenue Marketing

The misalignment between marketing, sales, and customer success teams has created a growing barrier to how marketers and executives can differentiate the return on their marketing investment. According to Statista, the global marketing technology market is worth $345 billion. Despite this and the endless human resources that have been invested in Read More

6 Content Marketing Strategies That Drive ROI For Real Estate Brokers

What will really drive traffic and engagement with your website and business is content that is useful to your target audience. Pair high-quality content with strategic content sharing and distribution, and you’ll quickly convert leads into paying customers. This is the essence of a good content marketing strategy. But Read More

Send SMS messages with the new HubSpot Integration by ProTexting

Customers of both businesses can engage with customers and automate chores more easily thanks to ProTexting, a top provider of text message marketing services, which offers integration with the well-known CRM (customer relationship management) platform HubSpot. “Many of our clients use HubSpot, which provides many useful tools for marketing, communication, Read More

Bridging the language gap of marketing with revenue marketing

The misalignment between marketing, sales, and customer success teams has created a growing barrier to how marketers and executives can differentiate the return on their marketing investment. . According to Statista, the global marketing technology market is worth $345 billion. Despite this and the endless human resources that have been invested in Read More