How NTM Media Group in Sweden has built a future-proof sales organization is the focus of an INMA Advertising Initiative Meet-Up featuring Annie Lidesjo, head of operations and people at NTM. Local media, in recent years, has been on a tough development road regarding its advertising business due to a Read More
In an everchanging global market where business leaders and consumers can evaluate pricing in real time online there is a growing need for B2B/B2C companies to carefully consider all steps of a global expansion strategy. Just like mergers and acquisitions, most international expansion strategies can fail if Read More
Do you have an e-commerce website where users struggle to complete transactions? Are you a B2B business wanting to understand how your website can better support your sales cycle? Join us for our May webinar to learn more about conversion rate optimization and best practices for both B2B Read More
In this video, you’ll learn why modern B2B lead generation strategies fail to actually convert customers, have low close-wins rates, cause problems with your sales team and waste significant marketing dollars. I also discuss if lead generation is even needed with B2B buyers today.Read More
Even the most widely accepted B2B marketing beliefs and trends should be questioned. Just ask Salesforce’s VP of APAC Marketing Leandro Perez. That’s what we plan to do during our upcoming webinar, “CMO Confessions,” on May 11th at 1 p.m. AEST | 11 a.m. SGT, where Joe Escobedo, Read More
Over the last 18 months, B2B organizations have come to realize that society can no longer be seen as an afterthought. It’s an essential channel to connect with your audience in the digital-first world. Join Vidyard’s Social Media Manager, Charlie Rogers, and Social Media Specialist Olivia Cullen to Read More
B2B Online officially returned to Chicago in April 2022! It had been over 2 years since we gathered the industry and it was fantastic seeing everybody back in person again. 500+ B2B Leaders, 60 unique sessions, and 2 action-packed days later – we’re already thinking of seeing leading manufacturers and distributors again next Read More
B2B Online is the ONLY event where the top minds in manufacturing and distribution meet and learn, and build a true community. With an agenda dictated by leaders in the industry, the most disruptive digital and eCommerce content, B2B Online is designed to give you actionable insights to Read More
The iMedia B2B eCommerce Summit, delivered in partnership with the B2B eCommerce Association is an exclusive invitation-only event for B2B brand manufacturers and wholesale distributors in Australia. This unique, unparalleled invitation-only experience for key B2B merchants will see 70 delegates engage in face-to-face business meetings, get involved Read More
Avionos, which designs and implements marketing and commerce solutions, launched a new offering that solves one of B2B companies’ toughest challenges – customer acquisition and retention. SOAR, or Sample Orders for Acquisition and Retention, empowers B2B companies to jump-start their digital strategy with the simple-yet-effective use case of offering Read More
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