Tags : B2C

Drive Retention & Reactivation Success Using Intelligent Direct Mail

In both B2C and B2B businesses, existing customers make up the lion’s share of your recurring revenue. Protecting and growing them through expansion opportunities, cross-sells, and upsells is crucial. We’ve all seen the worst-case scenario before. An active customer starts disengaging, purchases less often, and then Read More

Salesforce Named a Leader in 2022 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs for the Fifth Consecutive Year

Salesforce the global leader in CRM, today announced that Salesforce has been recognized by Gartner as a Leader in its 2022 Magic Quadrant for Multichannel Marketing Hubs. Salesforce was evaluated for its Salesforce Marketing Cloud. In today’s digital-first world, customers expect personalized experiences from companies at every touch point, Salesforce Read More

Pivotree and Spryker Announce Market-Disrupting Partnership for B2B Customers to Deliver Commerce-as-a-Service

Pivotree Inc., a leading provider of frictionless commerce solutions, announced today a new partnership with Spryker, a leading digital commerce platform for B2B, B2C, Enterprise Marketplaces, and Unified Commerce. This partnership unshackles B2B customers from burdensome, monolithic systems, technology debt, and cost constraints. The transformation to Spryker’Read More

Delightful or Dreadful: An Honest Conversation About Content

What makes some content shine while some just stinks? What is the secret formula to writing winning content? In the B2B and B2C content marketing world, you have to stay on top of best practices to create the best content. Attend “Delightful or Dreadful: An Honest Conversation About Read More

Conversion Rate Optimization – Best practices for B2B & B2C

Do you have an e-commerce website where users struggle to complete transactions? Are you a B2B business wanting to understand how your website can better support your sales cycle? Join us for our May webinar to learn more about conversion rate optimization and best practices for both B2B Read More

SmartBug Media® Introduces Intelligent Inbound® for E-Commerce Marketing

SmartBug Media® a leading Intelligent Inbound® marketing agency that assists both B2B and B2C e-commerce businesses in growing revenue by generating leads, scaling revenue operations and building market awareness through digital content, design and web development – today announced it has extended its capabilities to support e-commerce businesses by Read More