Cvent, a market-leading meetings, events, and hospitality technology provider, kicks off its annual customer conference, Cvent CONNECT®, today. For the first time, Cvent CONNECT will be delivered in a hybrid format, enabling thousands of event Read More
In our connected world, most people engage with brands online before making a purchasing decision. With social media marketing on the rise, risks to your brand and reputation are also increasing, from account hacking to Read More
Is increased social media use an opportunity for healthcare institutions or is it putting their communications strategy at risk? Doctors, nurses, and other healthcare professionals are taking to social media not only to inform the Read More
Revenue operations is one of the hottest topics in B2B marketing at the moment. Agencies and brands from all sectors are looking to implement this function to boost sales and align their marketing. Join Read More
While Customer Success and Marketing are well-accustomed to working with Sales, too often these teams are two ships passing in the night when it comes to working with each other. The good news is that Read More
While Customer Success and Marketing are well-accustomed to working with Sales, too often these teams are two ships passing in the night when it comes to working with each other. The good news is that Read More
In-game advertising platform Anzu has partnered with InMobi for programmatic advertising. Through the partnership, InMobi’s brand advertisers will have access to Anzu’s mobile gaming inventory and will be able to buy in-game display Read More
ALM’s ThinkAdvisor, the leading online media brand serving the financial advisory community, has introduced a new website design, an enhanced editorial strategy and advertising innovations that will improve reader experience and drive audience and Read More
We are about to embark on a new decade. During the next ten years, we will see marketing and public relations evolve. How we share messages and distribute content is going to change. Here I Read More