Integral Ad Science, a global leader in digital media quality, announced it has been selected by Netflix as a partner to provide transparency into advertising performance on the upcoming Netflix ad-supported tier. Using IAS’s Viewability and Invalid Traffic (IVT) verification, brands and agencies will gain insights on campaign reach Read More
Tags : Brand
TV insights platform, 7M Discovery, provides brands with unique, data-driven insight into when they and their industry are discussed on television to enable tactical planning for marketing strategies. The TV analytics tool 7M Discovery, which was just released by contextual data business 7th Minute, employs cutting-edge transcription technology to recognize Read More
DoubleVerify, a leading software platform for digital media measurement, data, and analytics, today announced the launch of the new DV Attention Lab™ to help advertisers optimize campaign performance using in-depth “attention data” on ad engagement and ad exposure. The newly-formed, one-of-its-kind DV Attention Lab™ features a multidisciplinary team consisting of Read More
A leader in the technical SEO space, the SaaS platform Deepcrawl has today rebranded as Lumar. The updated brand identity accompanies an expanded vision for the future of Lumar’s website intelligence platform and additional product features aimed at providing digital leaders with at-a-glance website monitoring capabilities and clear, actionable Read More
Brand awareness is the #1 objective brands achieve with content marketing, according to a yearly survey done by the Content Marketing Institute. Building credibility, trust, and teaching their audience come next. All brands must perform content marketing, which combines many marketing strategies like blogs, email marketing, social media marketing, and more. Read More
XLMedia PLC the global digital performance publisher, today unveils a brand refresh to build a new look that matches XLMedia’s culture and expanded presence in North America. Over the last three years, the company has seen tremendous growth from its United States sports vertical now accounting for 68% of the Read More
Clue, an award-winning data and media partner for search, social, and programmatic advertising, is pleased to announce it placed No. 11 on the 2022 Report on the Business ranking of Canada’s Top Growing Companies. Canada’s Top Growing Companies ranks Canadian companies on three-year revenue growth. Clue earned its spot with Read More
BrandMuscle, the industry leader in integrated local and channel marketing, is proud to announce the winners of the company’s second annual Local Marketing Excellence Awards. The BrandMuscle Local Marketing Excellence Awards recognize marketing organizations that implement local marketing programs and strategies that empower their channel partners to achieve exceptional Read More
Straive, a leader in delivering technology-driven solutions for Content, EdTech, and Data to leading global organizations, has been conferred with two awards at the 13th edition of CMO Asia Awards 2022, held on 17th August 2022 in Singapore. The organization won the Brand Revitalization Award for Excellence in Branding and Marketing and Read More
Need a professional headshot? Need more content for your social media and marketing? Come out for a day of working ON your business! Everyone will take away the following much-needed items to help build their brand: 1 Professionally Edited Headshot 4 Content creation stations throughout the office especially curated for Realtors. Create Read More