Tags : Content Creation

7 ideas to get your employees involved in marketing

In today’s world, everything is marketing. Then each area of ​​your business has valuable information or insights that can benefit your marketing efforts. Taking the time to engage your employees in marketing will provide an opportunity to connect with your audience on a human level. While other teams and Read More

The benefits of public relations in modern marketing

Reputation is arguably the most important measure of success for every business. It doesn’t matter how big or small your business is if you are a B2B or B2C business if you sell services or products or where you are located. At some point, the very important Read More

VideoAmp and Warner Bros. Discovery Announce Audience Measurement Agreement

VideoAmp has announced that it has reached an agreement with Warner Bros. Explore to measure multi-screen campaigns across the global media and entertainment company’s iconic portfolio of premium sports, news, lifestyle and entertainment brands. After completing the test and first learning about alternative video ad performance metrics, Warner Bros. Read More

Shopify & Bridgeline to Offer New Prescriptive Marketing Dashboard

Bridgeline Digital, Inc., a cloud-primarily based totally advertising era software program provider, introduced that its prescriptive advertising dashboard, eCommerce360, is now to be had in the app save at the Shopify platform. Shopify has partnered with Bridgeline to energy analytics and prescribe new sales techniques for his or her base Read More

Game-Changing App, Memix, Debuts at #1 on App Store

Memix, a free app to create personalized GIF memes instantly in chat across all apps available, is now number one on the App Store. Built by the team behind the social messaging platform IRL, Memix is ​​the first new app in over a decade to really disrupt the chat space. Read More

Three Marketing Trends to Keep in Mind

Broken third-party cookies. Even if Google chooses to delay cookie pocolypse, one thing is for sure: brands need to rethink how they connect with their audiences. Don’t let data discontinuation fool you! As Forrester noted, “there’s a lot of Chicken Little going on for an announcement that really Read More

Alation Brings Trusted Data to Spreadsheet Users with Alation Connected Sheets

Alation Inc., the leader in enterprise data intelligence, announced the launch of Alation Connected Sheets, a new product stemming from the company’s acquisition of Kloud.io. Alation Connected Sheets enables business users to pull trusted, governed, and up-to-date data from data sources into spreadsheets, including Google Sheets and Microsoft Read More

Content Marketing Master Class: Manufacturing Edition

Wednesday, November 30, 2022 |2:00 PM EST / 11:00 AM PST Join on November 30th for CMI’s Content Marketing Master Class: Manufacturing Edition. We’ll tackle how to more effectively market to technical buyers, progress your career and get buy-in from your executive team, and be better equipped to tackle the challenges of marketing Read More