Digital content creation has evolved over the years, with brands now exposed to more online marketing channels and methods of posting content. With the rise of content marketing, there has also been a dramatic shift in the types of content that audiences now want to see more of or engage Read More
Social Native, a leading provider of influencer content solutions and UGC, has announced that it is expanding its business offerings by introducing Creator Discovery™. The new feature allows brands more autonomy over the influencer selection process by outsourcing advanced targeting tools to discover the creators best suited to their goals. Read More
AT CES, Pinterest announced a partnership with LiveRamp to create a clean room for advertisers on the visual discovery platform. The first advertiser to join was the Albertsons grocery chain. The retailer will use Pinterest’s new cleanroom to support the Retail Media Network (RMN), called Albertsons Media Collective. By Read More
VideoAmp has announced that it has reached an agreement with Warner Bros. Explore to measure multi-screen campaigns across the global media and entertainment company’s iconic portfolio of premium sports, news, lifestyle and entertainment brands. After completing the test and first learning about alternative video ad performance metrics, Warner Bros. Read More
Jan. 18 (Wed) – 20 (Fri), 2023 – 10:00－17:00 INTEX Osaka, Japan Web & Digital Marketing Expo (Web-Mo Osaka) features a variety of solutions regarding marketing automation, AI, Web marketing, Adtech and video advertising. Authorized professionals in the fields of marketing, public relations, advertising, sales planning and sales promotion visit Web-Mo Osaka to conduct face-to-face […]Read More
Jitterbit, an API transformation company, has experienced significant growth over the past 12 months, achieving record levels in its e-commerce integration and electronic data interchange (EDI) business, and increasing traffic. transaction volume and ARR related to e-commerce increased by more than 100%. Jitterbit has also extended agreements with some of the biggest Read More
Memix, a free app to create personalized GIF memes instantly in chat across all apps available, is now number one on the App Store. Built by the team behind the social messaging platform IRL, Memix is the first new app in over a decade to really disrupt the chat space. Read More
There are many benefits to using social media to promote yourself and your business. By using social platforms, you can build your brand, reach new customers and clients, and track your marketing efforts. You can even communicate with your customers directly. Let’s take a look at some good social Read More
Gahez, the leading Egyptian clothing e-commerce company, officially launched its new platform, “Gahez to Win”, for commission marketing for wholesale in the ready-to-wear and shoe sector. “The new service launched by the company aims to support young men and women in increasing their income by providing a new job opportunity Read More
TripleLift, the ad technology company that is reinventing ad placement, has announced that it has selected iSpot.tv, a real-time TV ad measurement company, as the preferred independent measurement company for advertising delivery on Connected TV (CTV). This partnership provides a turnkey audience measurement solution for advertisers and video publishers. Read More
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