There has never been a more exciting and rapidly changing time to be a marketer. We are honored to work across multiple content verticals. We also have a unique perspective on marketing in industries ranging from technology, gardening, self-improvement, and more. While each company’s approach should be unique, it Read More
Wed, Jan 18, 2023, · 11:30 PM | IST (GMT +5:30) When analyzing consumer behavior at scale, decision-makers need to keep up – making consumer insights matter more now than ever. Now more than ever, staying on your toes with actionable consumer intelligence from continuous social listening is a must. Learn how Purdue University’s Center for Read More
The media marketing and advertising landscape have become fragmented, unpredictable, and much broader with the rise of digital channels. The number of consumer choices increased personalization expectations, and the need for optimization based on real-time data insights makes campaign management and results desired today. become difficult. New research from the Read More
2022 saw many changes in advertising, media and entertainment. And 2023 is shaping up to be no less transformational for advertisers and publishers alike. Greater data collaboration will necessitate a renewed focus on technology like clean rooms. Retail media growth is expected to continue. Customer journey analytics could change media plans and Read More
AT CES, Pinterest announced a partnership with LiveRamp to create a clean room for advertisers on the visual discovery platform. The first advertiser to join was the Albertsons grocery chain. The retailer will use Pinterest’s new cleanroom to support the Retail Media Network (RMN), called Albertsons Media Collective. By Read More
IRI and Meta Platforms, Inc. will now offer buyers a new solution that closes the loop between Meta’s social media campaigns and in-store CPG sales made at major US retailers. Marketers on Meta’s Instagram and Facebook platforms will now have access to brand and product-level sales results for Read More
Digital Marketing Europe 2023 is the premier online conference for professionals looking to stay ahead of the curve in the fast-paced world of digital marketing. Over the course of two days, this event will bring together over 5000 attendees from more than 30 countries to hear from 40+ top industry speakers. With a focus Read More
Jan. 18 (Wed) – 20 (Fri), 2023 – 10:00－17:00 INTEX Osaka, Japan Web & Digital Marketing Expo (Web-Mo Osaka) features a variety of solutions regarding marketing automation, AI, Web marketing, Adtech and video advertising. Authorized professionals in the fields of marketing, public relations, advertising, sales planning and sales promotion visit Web-Mo Osaka to conduct face-to-face […]Read More
Reputation, the world leader in reputation experience management, has announced that it is now listed on the HubSpot App Marketplace. App Partners are independent software vendors that have built integrations with HubSpot and have been accepted into the App Market. “Having Reputation’s sentiment data and analysis seamlessly integrated is Read More
Memix, a free app to create personalized GIF memes instantly in chat across all apps available, is now number one on the App Store. Built by the team behind the social messaging platform IRL, Memix is the first new app in over a decade to really disrupt the chat space. Read More
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