The Microsoft Audience Network has announced support for Facebook campaign import functionality and video ads. Here’s what advertisers need to know. The Microsoft Audience Network, Microsoft Advertising’s native ad platform, will soon support Facebook campaign import functionality and video ads. What do advertisers need to know? We’ve Read More
As digital marketers, content is a critical part of everything we do. And while analyzing and refreshing content may take a lot of time and effort, the results for generating more traffic and improving SEO are clear. With the many things that go into creating content, such as competitor research, Read More
Building a successful eCommerce store, requires a steady and increasing flow of customers, which makes lead generation necessary for your eCommerce business to succeed. Generating leads for your eCommerce business can be challenging and the market is quite competitive. As such, your business needs a strong strategy to stand out Read More
Monetizable live audio rooms, advanced AI tools and native integration of podcasts brings social audio to Facebook Facebook announced a suite of tools and Social Audio offerings to engage Facebook members in new ways. Among the offerings is a competitor to Clubhouse, which has made audio the hot social media Read More
Jetpack Boost offers an easy one-click solution for optimizing for Core Web Vitals for publishers who need a DIY solution Automattic, founded by the same person who created WordPress, formally launched Jetpack Boost, a free plugin that helps web pages optimize for Core Web Vitals. This is important because Core Read More
When it comes to a comprehensive SEO strategy, marketers know about the importance of on-page SEO tactics like optimizing meta tags, creating a keyword strategy, and anchor links. Off-page SEO, or the strategies carried out away from your website, is just as crucial and often overlooked. If you’ve noticed Read More
Most novice digital marketers think choosing an affiliate network is an easy task, but nothing could be further from the truth Therefore, as a first step towards your affiliate journey, it is crucial to know what are the best platforms you can choose to take a step forward in your Read More
WordPress discussed a proposal to block Google’s new user tracking scheme called FLoC. While most expressed support others raised valid concerns. No decision has been made to block FLoC. Discussions will continue in the official WordPress Slack channel. Read MoreRead More
In an ideal world, all marketing teams would have a designer at their disposal to create the best visual content. But the reality is that this is not possible, especially in smaller companies. According to a report from Social Media Today, half of the marketing departments do not have professional Read More
76% of the consumers today buy products and services online because of the email marketing campaign. This inexpensive tool is efficient enough to drive significant ROI as it increases the chances of customer retention and generates great leads and conversions. 80% of marketers today believe that emails are among the best internet Read More
© 2023, The Martech.info . All rights reserved