Google has been catching the paces in increasing the quality of search results, and marketers must modify and revised alongside these upheavals as well. SEO specifically has taken many steps forward with the speed chasing new technologies including artificial intelligence, and voice assistants. As mobile devices also improve their UX Read More
Tags : Digital Marketing
Kraus Marketing, award-winning digital marketing agency, has its eyes on and in the Metaverse. The full-service agency’s offerings will soon include that of Meta’s (formerly Facebook) cutting edge and ever-evolving 3D network of social spaces, among other virtual reality platforms. Read MoreRead More
Marketing, Branding & Communication Conference will be focusing on the future of advertising in relation to the recent changes in consumer behavior due to the pandemic. It seems that the new consumer behavior will transform the industry’s future therefore companies need to better understand the new consumer and empower Read More
Retina AI, the leading predictive customer lifetime value (pCLV) intelligence company today announced an integration with Google Ads, allowing customers to track how effective their advertising campaigns are in acquiring customers with high lifetime value to brands. The new integration means that customers will now be able to measure their Read More
AdAdapted, the leading shopping list marketing and insights platform for CPG brands, agencies, and retailers, today announced the launch of new add-to-cart eCommerce capabilities for AdAdapted Direct. In addition to featuring AdAdapted patented add-to-list technology, AdAdapted Direct now empowers marketers to create campaigns that enable shoppers to add a brand’Read More
By now we’ve heard all the jokes about how 2021 was a terrible, horrible, no good, very bad year. But while you’re likely eager to leave 2021 in the past, you’re also eyeing 2022 with some healthy skepticism. After all, it was around this time last year when we all Read More
Digital marketing is leveling the playing field between small businesses and larger corporations. These up-and-coming brands know how to use social media to generate traffic. If you work at a small business or want to launch your own brand, The 2022 All-in-One Digital Marketing Certification Bundle contains tips on how you Read More
SOCi, the marketing platform for multi-location brands, has announced record revenue growth of 149% YoY for 2021 as well as a 116% increase in ARR YoY. SOCi also doubled its employee base last year to support more than 600 multi-location brands managing over three million business locations through its platform. Read MoreRead More
Azella, a digital marketing platform and service solution for financial services firms and investment advisors, and Gladstone, a financial services firm and SEC Registered Investment Advisor that supports financial advisors nationwide, today announced that the strategic partnership they began in 2021 will be expanded and enhanced in 2022. Read MoreRead More
U.S. ad spending reached $436.3 billion in 2021, a 21.6% year-on-year increase over pandemic-recessed 2020 and the strongest performance for the sector in the last decade, according to the latest annual assessment by Winterberry Group. The management consultancy forecasts growth of 11.8% to $487.8 billion in 2022. Read MoreRead More