Tags : Digital Marketing

Frost & Sullivan Recognizes AdTheorent for Highly Differentiated Performance-First and Privacy-Forward Programmatic Advertising Solutions

December 13, 2021

Based on its recent market analysis of the North American digital advertising industry, Frost & Sullivan recognizes AdTheorent with the 2021 North American Digital Advertising Product Leadership Award. The company has maintained and expanded its leadership position in North America because of its ability to deliver measurable, real-world value for advertisers Read More

Optmyzr Expands Amazon Ads Capabilities Within Its Full Pay-Per-Click Management Suite

December 10, 2021

Effective pay-per-click marketing in 2021 requires marketing professionals to be more effective, efficient, and confident as they manage ads across multiple channels. Today Optmyzr is unveiling significant enhancements to its Amazon Ads management capabilities as part of the Optmyzr PPC Management Suite. New functionality puts greater automation and visibility into the Read More

MeritB2B Achieves Google Partner Status for Google Ads

December 9, 2021

MeritB2B, the leading provider of B2B data and performance marketing solutions, today announced the company has been officially recognized as a Google Partner. MeritB2B has achieved the necessary scale, certifications and performance on Google Ads to meet Partner requirements. Google Partner requirements ensure that MeritB2B manages Read More

Rollick Introduces AdDriver, a New Advertising Platform Targeting In-Market Powersports, RV and Marine Shoppers

December 8, 2021

Rollick Inc., the leading relationship technology provider for the Marine, Powersports, and RV industries, today announced the official launch of Rollick AdDriver, a unique advertising platform for companies that target outdoor recreation shoppers. Utilizing a unique blend of digital advertising tactics, AdDriver allows recreation OEMs, insurance companies, and accessory providers Read More

Lytics Unlocks the Power of the Data Warehouse for Ad Targeting with Cloud Connect

December 7, 2021

Lytics, a leading customer data platform (CDP) that improves marketing outcomes using first-party data, today announces the launch of Cloud Connect, a freemium, self-service tool that connects data in cloud data warehouses directly to leading advertising platforms for more sophisticated audience targeting. With this release Lytics is also announcing the Read More

Alltemp, Inc. Completes Acquisition of Digital Marketing Firm

December 6, 2021

Alltemp, Inc. announces that the Company has completed the acquisition of an established digital marketing business, Digi Messaging & Advertising, Inc. (“Digi”) through a share exchange agreement. To complement its existing B2B services, the Company plans to roll out a new consumer-facing platform based upon the integration of Digi’Read More

Tags : Digital Marketing

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