Moz has been acquired by iContact, an email marketing company looking to add SEO tools to its product offerings. SEO software provider Moz has been acquired by email marketing company iContact with plans to continue offering both sets of tools. Moz was launched in 2004 and has since grown to become Read More
As an SEO best practice, the above the fold area of a webpage should have at least some content which is unique to that page. This is recommended by Google’s John Mueller during the weekly SEO hangout recorded on June 4. A site owner named Jameson Sansone asks Mueller a Read More
It’s odd to think there was a time when we didn’t have the luxury of emails. And now, in 2021, although it may be unexpected, it is still the most popular way for businesses to communicate with their customers. In fact, 80% of small businesses rely on email as their Read More
According to Finder, 26% of Brits plan to continue to work from home permanently or occasionally after lockdown. Even tech giants like Google, Twitter, and Microsoft have implemented remote working into their long term operations. It seems like working from home is here to stay. Read MoreRead More
Is email marketing dead? The question often pops up every few years, and we scratch our heads to find answers. Think of the time when the first television was introduced to the world, the radio and theatre companies thought their businesses were gone for good. However, despite the boom in Read More
Twitter is launching its first-ever set of paid features as part of a premium subscription service called Twitter Blue. The launch of a subscription offering from Twitter has been talked about for months. It was known to be on the way, but no one knew when it would launch, how Read More
YouTube is rolling out five updates to creators’ analytics data, which provide more insights into how users engage with content. YouTube Analytics is getting five updates that give creators access to more data on how users engage with their channel’s content. Read MoreRead More
Are you looking for ways to grow your blog? Your blog’s success will depend on two main factors: getting more traffic and creating engagement. Today, a major contender in content marketing is the video format. In fact, it’s unarguable that video content is the most consumed content type Read More
One of the technological advancements that have been developing for the past decade is Artificial Intelligence (AI), and it continues to change the digital marketing game. Although there are technical advancements, making AI powerful now are the trends that will most likely emerge in the future. Artificial Intelligence is such Read More
According to Dentsu’s Ad Spend Report 2021, the UK is expected to show the second-highest growth rate of ad spend around the world this year. While many brands paused their advertising budget in reaction to Covid-19 and the first lockdown, rapid recovery is now the priority and scaling up search Read More
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