Tags : digital transformation

Accelerating Digital

Today, almost every company is a digital company. On average, a fifth of enterprise revenues come from digital products and services, according to new research by The Economist. This figure is forecast to double within a year and accelerate strongly beyond that. Rising competition, customer expectations, and social responsibility have Read More

Infosys and Roland-Garros Launch Digital Innovations to Bring Alive the Tournament’s Legacy, While Equipping Future Generations Through a New STEM

Infosys, a global leader in next-generation digital services and consulting, and the French Tennis Federation (FFT) have today revealed the latest innovations that will usher in a new era of technology-driven sports viewing and fan engagement. The two organizations are kickstarting their five-year extended partnership through a range of 3D, Read More

Data-Driven Marketing with a Human Touch

Today, B2B marketers have access to data that they could have only dreamed of a generation ago. Powered by technology, automation is allowing marketing teams to simplify and scale like never before. That said, we’re in danger of over-automating and losing the human touch. Let us remember that Read More

Gartner Marketing Symposium/Xpo™ 2022

It’s time for marketing to ignite the next revolution. We are witnessing a collective reorientation: multilayered changes stemming from rapid societal shifts, enterprise disruption, functional restructuring and evolving talent dynamics. The terrain underfoot is constantly shifting, even the most familiar norms and processes seem suddenly unfamiliar. Compounding our disorientation, Read More

The Virtual MarTech Summit

You had a plan; how does it look now? This cross-industry summit is a chance to review your Q1 & work out if you need to evolve, adapt, or revaluate what’s to come for the rest of 2022! Following on from a year where digital transformation took place at a Read More