Shirofune Enhances Shopify Integration with Google Analytics 4’s Data-Driven Attribution Model
Gartner Marketing Symposium/Xpo™ 2022
May 23-25, 2022 | USA
It’s time for marketing to ignite the next revolution. We are witnessing a collective reorientation: multilayered changes stemming from rapid societal shifts, enterprise disruption, functional restructuring and evolving talent dynamics. The terrain underfoot is constantly shifting, even the most familiar norms and processes seem suddenly unfamiliar. Compounding our disorientation, our internal partners also are on the move, and we wonder whether we’re all on the same path.
