Tags : digital

JCDecaux signs an exclusive contract for in-store digital screens for Galeries Lafayette Paris Haussmann strengthening its DOOH Parisian department store

JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, today announced that its French subsidiary has signed an exclusive contract for in-store digital advertising screens at Galeries Lafayette Paris Hausmann, the leading European department store. The flagship “Coupole” store and the Men store will be equipped from Read More

Infosys and Roland-Garros Launch Digital Innovations to Bring Alive the Tournament’s Legacy, While Equipping Future Generations Through a New STEM

Infosys, a global leader in next-generation digital services and consulting, and the French Tennis Federation (FFT) have today revealed the latest innovations that will usher in a new era of technology-driven sports viewing and fan engagement. The two organizations are kickstarting their five-year extended partnership through a range of 3D, Read More

AdMonsters’ annual conference

Ops is AdMonsters’ annual conference where digital strategists and media leaders come together to beckon change. Every session at Ops is designed to help you think forward and work smarter. Ops is the industry town hall where everyone gets to have a say. Agencies, Publishers, Brands, and Technology Providers come Read More

Merkle Launches Inflation Resilience Dashboard to Support Business and Marketing Strategy Decisions

a Merkle, Dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, announced today the launch of its Inflation Resilience Dashboard. With inflation at its highest level in decades, the interactive dashboard provides business leaders and marketers with critical consumer insights to help influence key marketing and business decisions. The Read More

Video Marketing Tips For Better Engagement

Video marketing is a no-brainer in today’s digital world and while most marketing teams have gotten started, not all marketing videos are made equal. In this video, we’ll be going through 5 video marketing tips for better engagement. We’ll also talk about some mistakes you might be making.Read More

Whirlpool Corp. launches WoW Studios – a new marketing organization designed to infuse magic into the home appliance consumer journey

Whirlpool Corp. today launched a new brand experience organization designed to transform the home appliance end-to-end consumer journey into immersive consumer experiences. It will inspire audiences through an iconic portfolio of brands and world-class product offerings. Located in the heart of Chicago at the iconic Reid Murdoch building, the World Read More