At the conference, the top 5 priorities that CMOs and marketing leaders met included: Reasserting marketing’s digital orchestrator role Preparing for the future of hybrid marketing Integrating budgets, planning, and activation Measuring marketing value shared with stakeholders Rebuilding the marketing and communications engines for flexibility Read MoreRead More
Digital marketing is an integral part of almost any business these days. Moreover, it’s the advanced technology that is giving shape to new digital marketing strategies. Although the idea is the same, it’s how you market your brand that makes a difference in the minds of the target Read More
Didja, Inc., the pioneering video technology company dedicated to extending and expanding broadcast television viewership and revenue, today announced that its popular live local broadcast TV platform LocalBTV is now delivering programmatically-decisioned dynamic advertising insertion (DAI) and replacement (DAR) capabilities to its entire 21-market footprint of US TV DMAs – now Read More
The pandemic dramatically accelerated digital buying behaviors, and as a result, customers’ habits continue to change. In an effort to meet evolving customer behaviors and achieve organizational revenue goals, manufacturing marketing leaders are increasing investments in digital marketing channels and digital commerce. Join this complimentary manufacturing marketing webinar to understand Read More
More and more people continue to search online through their smart devices using voice assistants like Alexa, Siri, Cortana, and more. It’s time to adapt your SEO strategy to new customer behavior and improve your digital presence. Our video goes over how voice search impacts daily life, its effects Read More
Google Ads Vice President Jerry Dischler just came out with the three most important things he recommends you focus on for growing your business with Google Ads. 1) Unlocking Automation 2) Prepare for the Future of Measurement 3) Exceeding Customer Expectations for Digital Privacy Read More
HOUR25 AI, an algorithm-based digital platform fostering a growing movement of better, healthier tech usage habits, today appointed Fastlane as its U.S. agency of record. Fastlane is a full-service, independent branding, digital marketing, and strategic communications firm with a focus on tech and other industries. Read MoreRead More
Hawke Media continues to scale its global presence by acquiring United Kingdom based digital marketing firm, Social Nucleus. A self proclaimed “plug-in marketing agency” who seamlessly becomes a part of their client’s in-house marketing team, offering them years of experience, expertise and genuine passion for being a premier marketing Read More
DigiMarCon World 2022 Digital Marketing, Media and Advertising Conference will take place November 17th to 18th, 2022, Online; Live and On Demand. It is the largest Digital Marketing Event in the World and will be attended by over 10,000 Digital Marketing Professionals. Read MoreRead More
CMOs are facing a barrage of new challenges around acquisition and loyalty due to evolving customer behaviours and the accelerating shift towards e-commerce due to the pandemic. Sense check your approach with likeminded industry experts, sharing insight on business-critical challenges and disruptive technology and drive your industry forward collaboratively. Read Read More
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