Tags : Email Marketing

How to Create a Successful Email Marketing Campaign

Email is a unique marketing channel that includes nearly every age demographic. But how do you make sure that your email marketing campaign is effectively reaching your audience? In this video, we’ll walk you through how to create a successful email marketing campaign while avoiding common pitfalls along the Read More

Learn How to A/B Test Your Emails to Boost Conversions

The more you know about your customers, the more successful your email campaigns will be. By A/B testing your emails, you can learn how to create compelling content that delights your customers. Email marketing is a careful blend of art and science. You need the fancy design skills to Read More

The 2022 State of Direct Mail Marketing

Lob is the leader in direct mail automation, enabling marketers and mail operations teams to drive dramatic increases in campaign ROI. They partnered with Comperemedia, the world’s leading marketing intelligence research firm, to bring to you insights on the state of direct mail marketing. They surveyed 150+ enterprise marketing leaders Read More

What to do when your A/B test fails?

Even if you’re an AB test or CRO expert, not all of your AB tests will get you favorable results. In fact, most of them will fail. Fortunately, there’s something you can do to go from failing A/B tests to winning AB tests.Read More

7 Click-Worthy Email Personalization Trends For 2022

Email marketing is famous, but it is never easy. It follows proper measurements such as email writing, mismanagement of customer data, and more. Marketers are implementing the appropriate measures for effectiveness, and Email marketing is one of the most prominent ways to boost return on investment. According to Statista, implementing Read More

Introduction to Advanced Marketing

This interactive webinar gives an introduction to the Really Simple Systems Advanced Marketing tool and explains how it differs from the Simple Marketing tool. The webinar will last approximately 45 minutes including a Q&A session. We’ll explain how you can use it to manage all your marketing campaigns, Read More

MAILCON MIXER 2022

MailCon attendees are made up of leading marketing executives from a diverse mix of industries, including insurance, financial services, health care, travel, legal, automotive, consumer goods, and e-commerce, among many other verticals. The May 2022 MailCon Mixer in New York City – hosted by Phonexa – unites top professionals throughout the digital marketing Read More

Email Innovations Summit

Created in collaboration with Only Influencers and Rising Media, the Email Innovations Summit aims to explore, educate and discuss cutting-edge email marketing trends. Similar to MailCon, it’s hosted at Caesars Palace with exclusively in-person options. Its speaker panel includes a mix of entrepreneurs and C-suite executives from email and Read More