Tags : Marketing

Tofu Raises $12M Series A to Consolidate Martech for Enterprise GTM Teams

Tofu, the unified AI platform for B2B marketing teams, today announced it has raised $12 million in Series A funding. The investment was led by SignalFire, with participation from HubSpot Ventures, Tau Ventures, Correlation Ventures, Alumni Ventures, SH Fund, Riverside Ventures, Eudemian Ventures, and Han Bridge Capital, alongside a notable Read More

Locafy Introduces Localizer, a Powerful Solution to Boost Local Search Visibility and Drive Partner-Led Growth

 Locafy Limited (“Locafy” or the “Company”), a globally recognized leader in location based digital marketing solutions, with market leading SEO capabilities, today announced the launch of Localizer, a powerful solution designed to help businesses improve their online visibility and rank higher in local search results. With 46% of Google searches seeking Read More

Sprout Social Launches Rebranded Influencer Marketing Platform, Preparing Brands for the Next Generation of Social

Today, Sprout Social announced the launch of its rebranded influencer marketing platform, Sprout Social Influencer Marketing (formerly Tagger Media). Almost half of all consumers make at least one purchase a month because of influencer posts and 8 in 10 marketers report that influencer content provides stronger conversions, underscoring the crucial role influencer Read More

Rakuten Launches Programmatic Loyalty: AI-Powered Ad Solution Drives Performance and Guarantees ROAS for Retailers

Rakuten, the leading Cash Back shopping platform, launched Programmatic Loyalty, an industry-first advertising solution that leverages AI and Rakuten’s robust first-party data to deliver performance-driven outcomes all with a guaranteed return on ad spend (ROAS). Retailers leveraging Programmatic Loyalty are already seeing impressive results. A leading home and garden Read More

Doceree launches the first-ever unified admanager, built exclusively for healthcare publishers

Doceree, the world’s first global network of physician-only platforms for programmatic messaging, today announced the launch of admanager, a powerful, all-in-one ad management platform built exclusively for healthcare publishers to improve HCP engagement, maximize monetization and improve return on ad spend (ROAS). Leveraging the proprietary technology ESPIYAN™, admanager, powered Read More

Natterbox Revolutionizes Customer Engagement with New AI-Powered Omnichannel Digital Solution

Natterbox, a leader in AI-powered communication solutions, announces the launch of its groundbreaking digital platform, Natterbox Digital. This innovative solution unifies voice, SMS, and WhatsApp into a seamless experience for agents and customers, enabling businesses to deliver exceptional, personalized engagements on one unified platform natively integrated into Salesforce. Natterbox Digital Read More

MOVABLE INK AND BRAZE EXPAND PARTNERSHIP TO ENHANCE MULTICHANNEL PERSONALIZATION

Movable Ink, the AI-powered personalized content platform, today announced its expanded partnership with Braze. Together, they’re introducing two powerful new integrations, Movable Ink Da Vinci with Braze and Movable Ink Studio with Braze for Mobile Messaging, designed to empower global marketing teams to deliver personalized, multichannel experiences with greater Read More