Upland Software, Inc is expanding its SMS marketing footprint into the United Kingdom for the first time with its SMS marketing product, Waterfall. Powering millions of text messages weekly, Waterfall enables brands to automate and schedule two-way SMS conversations and use SMS as an effective channel for timely notifications and Read More
Have you ever considered how to maximize your resources? Marketers frequently ask themselves this question. After all, we’re constantly seeking economical ways to reach our customers. And while there are many methods for doing that, such as influencer marketing, social media campaigns, and BigCommerce email marketing, one tactic, in Read More
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