TuneIn, the world’s leading live-streaming audio service, and HubSpot, a customer relationship management (CRM) platform for scaling businesses, announced the launch of the HubSpot Podcast Network on TuneIn, a radio station. Live radio streams HubSpot’s vast library of content through the TuneIn platform. Listening to podcasts has become Read More
DatChat, Inc., a social media, metaverse, and secure messaging company announced today that its board of directors has approved a share buyback plan under which the company can buy back up to $2,000,000 of the company’s common shares outstanding, with a par value of $0.0001 per share. In addition, the Board Read More
2022 saw many changes in advertising, media and entertainment. And 2023 is shaping up to be no less transformational for advertisers and publishers alike. Greater data collaboration will necessitate a renewed focus on technology like clean rooms. Retail media growth is expected to continue. Customer journey analytics could change media plans and Read More
Social Native, a leading provider of influencer content solutions and UGC, has announced that it is expanding its business offerings by introducing Creator Discovery™. The new feature allows brands more autonomy over the influencer selection process by outsourcing advanced targeting tools to discover the creators best suited to their goals. Read More
Marketers are already taking advantage of how smart chat technology is simplifying interactions with brands, leading to a number of advancements that are just beginning to bear fruit. Some even report benefits beyond the marketing itself. Here are four predictions for how the sector will continue to grow and evolve Read More
Roku, Inc. announced that the number of active accounts worldwide has now exceeded 70 million. The number of active accounts in Q4 2021 was 60.1 million. Globally, streaming hours were 23.9 billion in the fourth quarter and 87.4 billion for the whole of 2022, up 19% year-over-year. Roku remains the #1 TV streaming platform in […]Read More
Do you use Instagram for business? To me, answering this question is the same as when someone asks: Do you have a Digital Marketing Strategy? Both will receive explicit consent. But you’d be surprised how many people overlook Instagram for their brand and miss out on one of the Read More
IRI and Meta Platforms, Inc. will now offer buyers a new solution that closes the loop between Meta’s social media campaigns and in-store CPG sales made at major US retailers. Marketers on Meta’s Instagram and Facebook platforms will now have access to brand and product-level sales results for Read More
WeBranding Global announced today that the company’s latest version of Adtarg, an artificial intelligence (AI)-based marketing platform, will debut at the Consumer Technology Association’s CES 2023. With millions of dollars generated from seed funding this year, Customer Insights) now includes the market listening system (MLS) and Voice of Read More
Reputation is arguably the most important measure of success for every business. It doesn’t matter how big or small your business is if you are a B2B or B2C business if you sell services or products or where you are located. At some point, the very important Read More
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