VidMob, the creator of the Smart Creations platform, has announced the formation of a board of directors for VidMob Gives, VidMob’s charitable arm. This move demonstrates a deep commitment to leveraging business as a force for good and ensuring accountability for self-funded 501(c)(3). Admas Kanyagia, Laurie Keith, Megamo Nesbit Read More
ZoomInfo, a US-based marketing technology company, has announced it will furlough about 3 percent of its workforce worldwide, joining several other tech companies that have recently cut jobs. In a filing with the US Securities and Exchange Commission (SEC), ZoomInfo said it “The Company estimates that it will incur restructuring charges Read More
Interest Media, an intent-based, marketing company located in Kansas City, Missouri, has been certified by the Data Trust Collective as one of the absolute leaders in data integrity and accuracy. The Data Trust Collective is an organization that seeks to promote the responsible use of audience data in digital marketing. Read More
Agorapulse, an award-winning social media management software, announces the integration of Google Analytics 4 (GA4) into the Social Media ROI Dashboard, helping businesses measure impact The impact of social media on sales, leads, and traffic is easier. Users can now track customer engagement across multiple devices with minimal configuration and make Read More
Unruly, the leading multi-channel advertising platform specializing in connected TV (“CTV”) and video, today announced that it has been selected by award-winning media company Mediahub as its Offers sub-platform priority (“SSP”). As the advertising landscape becomes more complex and evolves at a faster pace, Unruly underpins Mediahub’s efforts to Read More
Roku, the #1 streaming TV platform in the US, Canada and Mexico, and Best Buy, the leading consumer technology retailer in the United States, announced the first go-to-market relationship in its advertising and retail businesses. For the first time, Best Buy has partnered with a TV streaming platform to provide first-party Read More
DigitalReef, the world’s leading mobile marketing and connected TV (CTV) technology company, has announced a historic merger with Gamers Club, Latin America’s largest video game matchmaking platform and community hub. The combination of these two companies, newly renamed Siprocal, will create a groundbreaking game distribution, monetization and engagement Read More
Digital Turbine, Inc., a global leader in growth solutions for the mobile ecosystem, and Apptopia Inc., a leading provider of real-time competitive intelligence, announced today that as part of their ongoing report, BRAG (Brand Relative App Growth) Brand Insights Report has been released. report series. A new report reveals new Read More
As we move into 2023, ChatGPT is ubiquitous and big questions are being raised about the impact of ChatGPT and AI in general on our lives. Marketing professionals have their own questions, and those in the SEO and content space who are on the front lines will be impacted for the Read More
EtherMail, the first Web3 messaging solution that sets the standard for anonymous, wallet-to-wallet encrypted communication, has successfully raised US$4 million in a pre-Series A funding round led by Tim Draper and Draper Associates, a global venture capital firm that invests in the industry, leads the way. – company transformation. This round Read More
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