Tags : themartech

Clearbit Launches New Data Activation Platform for B2B Marketing

Clearbit, a leader in Marketing Intelligence solutions, today announced their new Data Activation Platform – available immediately for B2B marketing teams focused on creating demand, capturing intent and optimizing their pipeline. Over the past 18 months the B2B marketing landscape has shifted significantly – and permanently. Read MoreRead More

CCC Wins Multiple Content Marketing Awards

CCC, a leader in advancing copyright, accelerating knowledge, and powering innovation, has been recognized for its Velocity of Content blog and podcast in the “Branded Blog” and Branded Podcast” categories as part of PR Daily’s Content Marketing Awards. Additionally, the host of the Velocity of Content podcast, CCC’s Read More

When is video marketing right for B2B?

Television isn’t what it used to be, leaving many marketers to question the effectiveness of video marketing in general, and particularly for B2B. Jerome Langford, midweight copywriter at Admind, considers the trends and the challenges and concludes that there’s still opportunity to be found in video marketing Read More

GR0 Wins 2022 Gold AVA Digital Award for Best SEM Campaign

GR0 is honored to announce that it has won the 2022 Gold AVA Digital Award for Best Search Marketing (SEM) Campaign on behalf of its work with DTC clients in 2021. AVA Digital Awards is an international competition that recognizes outstanding work by creative professionals involved in the concept, direction, design and Read More

Subkarma building metaverse-ready brand marketing for Taiwan with NFTs

Taiwan’s Subkarma.io is launching a number of Non-Fungible Token (NFT) projects as the brand marketing firm pivots toward metaverse-ready marketing campaigns. Subkarma.io – a part of the Subkarma marketing group – is Taiwan’s first Decentralized Autonomous Branding Agency (D.A.B.A), according to a BlockTelegraph report. It Read More

Trends in Social Media Marketing You Should Be Aware Of for 2022

The lockdowns changed a lot of things around the world. Trade routes, healthcare, work life balances. Lockdowns affected so much, in fact, that it would be hard to determine something that wasn’t affected by the lockdowns. Social media and therefore marketing, were not exempt from this. When consumers were Read More