ZeroSum, an industry leading provider of software, data and marketing automation services to the automotive industry, has launched Auto-Stream, a first-of-its-kind platform that utilizes real-time data to assist auto dealers and marketers with the transition from traditional TV to over-the-top (OTT) and connected TV (CTV) advertising to drive faster auto Read More
Today marks Creatopy’s move to become an ad design platform that helps businesses customize, automate and scale up their ad production and delivery. With digital ads becoming an integral part of the way businesses communicate, the company decided to invest all its efforts into developing a comprehensive solution to Read More
Emplifi, the leading unified customer experience platform, today released its “State of Social Media and CX” report for Q3 2021, offering key insights on social media ad results, organic social media brand efforts, and CX trends. According to Emplifi’s most recent data, global ad spend on Facebook and Instagram grew 43.4% Read More
Trinity Audio, the only unified audio platform, announced the first-ever artificial intelligence (AI) powered audio advertising experience. The offering provides ease of consumption of content while seamlessly integrating ads powered by audio. The user journey leverages the same AI voice for both the content and the advertising message, similar to Read More
VideoByte and VideoBridge, leading providers of digital advertising technology, today announced the merger of the two companies creating a global best-in-class Connected TV (CTV) advertising experience. The combined company will operate under the VideoByte brand effective today and merge full business operations through Q4 of this year. Read MoreRead More
BlueZoo, Inc. announced the signature of a global agreement with JCDecaux, the number one outdoor advertising company worldwide, for deployments of the BlueFox solution to measure campaign audiences across cities, airports, and shopping malls. Read MoreRead More
BigCommerce , a leading Open SaaS ecommerce platform for fast-growing and established brands, today announced a new advertising coupon program with TikTok to give matching ad credits to qualified merchants, encouraging them to explore TikTok’s suite of ad solutions with confidence, financial freedom and flexibility to expand audience reach and Read More
Marketing is a vital task in the business context, as the successful advertising endeavor drives inbound leads and engages more customers. Marketing has deep roots in industries that encompass several activities of promoting the services or selling the products of a business. These traditional marketing processes have been revamped and Read More
SERVPRO, the nation’s leader in fire and water cleanup and restoration services, will bring its Like it never even happened® brand promise to life in a fun, visually-striking advertising campaign. The new “There’s a PRO for That” campaign, which is scheduled to launch on November 1, showcases SERVPRO’s Read More
Liberated Syndication Inc. , the industry’s leading podcast hosting platform and advertising marketplace, today provided an update on podcast advertising rates. These rates, which are denoted as cost per thousand or CPM, are published monthly by the Company’s subsidiary, AdvertiseCast, the industry’s leading podcast advertising marketplace connecting advertisers Read More
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