Tags : themartech

Accretive Media launches Accretive Outcomes™ suite of automated measurement products purpose-built for the out-of-home advertising market

Accretive Media , a leader in out-of-home data and technology, today announced the launch of Accretive Outcomes™, a new solution that delivers highly effective and efficient measurement and attribution for the out-of-home advertising channel. “We believe that access to accurate and reliable measurement will be a huge catalyst for growth for Read More

Adsonica Audio Display Ads Available on Envisionwise Platform

Adsonica®, the leading audio display advertising solution, announced today the availability of self-service audio display ads for small- to medium-sized radio stations using the Envisionwise station marketing platform. Adsonica ads are created using the Adsonica Studio web application that combines audio and image in a single image file, without video, Read More

Elm Street Technology Acquires Austin-based Digital Marketing Company Outboundengine

Elm Street Technology, LLC (“Elm Street Technology”), a leading provider of residential real estate technology and marketing solutions, today announced the acquisition of OutboundEngine (“OutboundEngine”), a marketing automation software company based in Austin, Texas. The acquisition of OutboundEngine complements and expands Elm Street’s Elevate platform, which provides an end-to-end Read More

B2B Digital Marketing Trends in 2021

2020 will go down in history as a year beset with uncertainty, fear and apprehension. Despite all these, the business world grinds on, thriving insistently despite obvious challenges as the world ushers in a new era marked with rapid changes. As the B2B market expects sales to reach figures of Read More