Tags : themartech

American Academy of Advertising Annual Conference

Save the date! The American Academy of Advertising invites you to join us for the 2022 Annual Conference held in sunny St. Petersburg, Florida from March 24 – 27, 2022. Additional information about the conference, including registration and program submission processes, will be forthcoming. In the meantime, please mark your calendar and peruse the below [&Read More

Cart.com and Google Cloud Partner to Accelerate DTC Ecommerce Revolution

Cart.com, the Ecommerce-as-a-Service (ECaaS) provider helping brands to thrive through and beyond the pandemic world of digital commerce, today announced a strategic partnership with Google Cloud to advance its mission and deliver robust, unified analytics for its 2500+ brands. As one of the first end-to-end ecommerce solutions providers equipping merchants Read More

Kroger launches private targeted marketing platform

The Kroger Co. is building upon the first-party targeted advertising services it offers CPG brand advertisers. Kroger’s media advertising business, Kroger Precision Marketing (KPM), based on its 84.51° data analytics subsidiary, is launching a new private programmatic advertising marketplace. Known as the Kroger Private Marketplace, the service allows advertising agencies Read More

How to Build EDU Backlinks?

Do you want to build strong backlinks for your website? If so, you will need to focus on building educational links. Educational sites are well-respected, and their content is often shared. In this blog post, we will discuss how to build EDU backlinks that can help increase traffic and rankings Read More

The Trade Desk Launches New Advertising Partnership with Xiaomi

Global advertising technology leader, The Trade Desk (Nasdaq: TTD), today announced a first-of-its-kind global partnership with Xiaomi, the world’s second-largest smartphone maker, that allows advertisers to access Xiaomi’s global audience through its mobile ad offerings directly via The Trade Desk platform. The Trade Desk’s direct integration with Read More

Lee Enterprises announces exclusive automotive partnership with Mudd Advertising to deliver omni-channel marketing solutions to the automotive industry

Lee Enterprises Inc. a leading provider of high quality, trusted local news and information and a major subscription and advertising platform in 77 markets, announced a strategic partnership with Mudd Advertising, a leading full-service automotive advertising agency. The partnership leverages a customized version of Lee’s innovative Vision platform enabling Mudd Read More

The Evolution of Ecommerce

The world of Ecommerce has changed so much over the years. The internet evolved in fits and starts, with dial-up connections giving way to broadband, which gave way to Wi-Fi hotspots that could be accessed anywhere at any time. As our means of connecting to the world around us have Read More

MarketMuse

MarketMuse uses AI to accelerate content planning, creation and optimization. The MarketMuse platform identifies content quality issues on your site and builds blueprints that show you exactly how to write to cover a topic comprehensively. www.marketmuse.comRead More

NewsCred

NewsCred, the world’s leading enterprise content marketing company, is on a mission to create software that transforms how marketing teams work. NewsCred is a two-time Gartner-leader and a regular Great Place to Work. Every day, across our Colorado, New York, London, and Dhaka offices, 200+ brilliant NewsCred employees commit their Read More

36Kr Announces Short-Form Video Marketing Collaboration with Intel

36Kr Holdings Inc. , a prominent brand and pioneering platform dedicated to serving New Economy participants in China, today announced that the Company has provided customized short-form video advertising solutions for Intel, representing a brand new marketing collaboration between the two companies. 36Kr’s innovative marketing solution promotes Intel® Evo™ platform-based Read More