Cvent, a market-leading meetings, events, and hospitality technology provider, kicks off its annual customer conference, Cvent CONNECT®, today. For the first time, Cvent CONNECT will be delivered in a hybrid format, enabling thousands of event professionals, marketers, and hoteliers online to join with their in-person counterparts in Las Vegas for Read More
Tinuiti, a leading independent performance marketing firm in the US, announced it has completed its acquisition of Bliss Point Media and its subsidiary, Prospect Point Media, a leading purchaser of digital streaming media, following a previous announcement and as reported in The Wall Street Journal. The official acquisition: Tinuiti is Read More
Nexa Receptionists Holdings LLC (“Nexa”), the leading provider of tech-enabled business services for companies of all sizes across the US, and SearchKings, one of the fastest-growing digital advertising agencies for small- to mid-sized businesses in North America, announced today a partnership to help clients in the home services, healthcare, legal, Read More
While 86% of retail is done in brick and mortar locations, the majority of shoppers begin their journey online. Retailers have to bridge the gap between digital and in-store experiences by enhancing online-to-store conversion funnels. Hyperlocology has partnered with Brickwork powered by DevHub to solve this challenge. Read MoreRead More
Amazon’s advertising business continue to grow rapidly as it is now one of the company’s key sources of revenue. In the company’s second quarter earnings report, Amazon said its “Other” category generated $7.9 billion in sales, up a whopping 87% from the year-ago quarter, and up 14% from the first Read More
Today, Skai, — a leading commerce intelligence platform — is publishing its Q2 2021 Digital Marketing Quarterly Trends Infographic, an analysis of the digital marketing trends that defined the last quarter, with a full report to follow next week. The overall picture is one of growth as the momentum of the pandemic recovery Read More
Facebook Inc. reported higher second-quarter sales and profit but struck a cautious tone looking ahead, saying growth could stall as Apple Inc.’s new rules pinch data collection on mobile devices and as pandemic-fueled advertising gains subside. The social media giant said it faces “ad targeting headwinds in 2021 from regulatory Read More
The latest addition to Google’s arsenal of digital marketing tools and features will be its new Ads Creative Studio. Not yet available to all advertisers, this new feature is still in beta and requires you to contact support to have access to it. What is it? Ads Creative Studio Read More
Logiq, Inc., a global provider of award-winning e-commerce and fintech solutions, has partnered with GumGum, a global media and contextual intelligence company, to provide e-commerce marketers a powerful targeting solution for their digital advertising campaigns. GumGum will offer its contextual intelligence solution, Verity™, through the Logiq Digital Marketing™ (LDM) platform. Read More
Lamar Advertising, one of the largest out-of-home (OOH) advertising companies in the world, and Grocery TV, a digital out-of-home (DOOH) advertising company in grocery retail, have partnered to package their premium inventories, so that advertisers can activate simultaneously in grocery stores and large-format billboards through a singular PMP (Private Marketplace) Read More
© 2023, The Martech.info . All rights reserved