Base.ai, a leading customer-led growth platform transforming customer engagement through strategic innovation and technological excellence, today announced the acquisition of 3bears.ai, a cutting-edge company specializing in AI-driven behavioral analytics founded in 2022, and backed by Mensch Capital Partners. This strategic acquisition strengthens Base.ai’s mission to empower organizations Read More
Mediaocean, the foundational partner for omnichannel advertising, today announced that Innovid is the official name for its global ad tech business, following the merger with Flashtalking. Additionally, the company introduced a new brand identity for Innovid to signal its core tenets of independence, intelligence, and innovation. This milestone cements Innovid Read More
National CineMedia the largest cinema advertising platform in the US, today introduced its newest product offering, Bullseye the latest addition to its NCMx™ suite, leveraging AI-generated creative to deliver dynamic, hyper-localized messaging at scale. By integrating key signals such as designated market area, geo-targeting, local offers, and audience insights, Bullseye Read More
Omneky, the Gen AI command center for smarter digital ads, today announced the launch of Smart Ads, a revolutionary new feature designed to transform how brands create and optimize advertising creatives. Smart Ads leverages the power of artificial intelligence to generate high-performing, on-brand ads, automatically. By integrating with existing brand Read More
ProRata.ai today unveiled ProRata Ads, a new advertising platform that reimagines digital advertising by leveraging the power of AI. ProRata Ads’ patent-pending technology uses AI agents to understand a brand’s marketing objectives and the surrounding context in which an online ad appears. This revolutionary technology enables marketers to Read More
Aprimo, the industry leader in AI-powered content operations and digital asset management, today announced the launch of Intelligent Content Brief (ICB) and significant enhancements to its Content Intelligence & Personalization solutions. These groundbreaking innovations leverage advanced AI and automation to streamline campaign planning and optimize content for real-time personalization, empowering Read More
Creatopy, the AI-powered digital ads platform, today announced that former Picsart COO & CMO Tammy H. Nam has joined as its new Chief Executive Officer and Board Member. The move caps a year of tremendous growth for the platform and signals the company’s intention to scale its business globally. Read More
Veritonic, the industry’s leading audio research and analytics platform, announced today the launch of its Audience Insights solution, a breakthrough offering designed to provide precise, scalable, and cost-effective demographic data for podcast networks, advertisers, and publishers. By combining device graph technology with self-reported listener data, Veritonic’s solution ensures Read More
GRIN, the world’s leading creator management platform, today announced the launch of Social Listening and Affiliate Hub tools designed to help brands better track, manage and scale their influencer marketing programs. Together, these tools help brands move beyond manual tracking and scattered platforms, providing smarter, streamlined solutions for growth. Read More
Emplifi, a leader in customer engagement solutions, today launched Emplifi Fuel, an out-of-the-box customer engagement solution that revolutionizes how brands organize, plan, and execute marketing campaigns and customer care strategies. Powered by public voice-of-customer (VoC) data, brand specific content, and generative AI, the platform provides industry-specific social media marketing, commerce Read More
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