Google recently announced that the current Google AdWords API will sunset on April 27, 2022. Anyone using this API will need to migrate to the Google Ads API by that date. While the new API has a lot of benefits, this upgrade requires a major overhaul for advertisers, brands and agencies using Read More
What is Google Search Console? Search Console is a free Google tool that measures and tracks your website’s search traffic, ranking, and site performance over time. Search Console is free and available to anyone with a Google administrator account. Sign up for a free Google Account here. Read MoreRead More
YouTube gets mixed reactions from various users all over the world. Some treat it like any other social media platform, while others consider it a fabulous medium to post videos. However, do you know that YouTube can be a great source of income? Moreover, there is a perfect Read MoreRead More
SEO is a complex field that many businesses don’t manage effectively or even understand fully. Without the ability to implement an effective SEO strategy, you’re wasting precious resources and delivering far too few results in terms of reach. Today, we’ll discuss specialized SEO and whether, in fact, Read More
Are you looking for creative ways to introduce your brand to the audience? In this article, I’d like to share one of them – animated explainer videos. These are short animated commercials that communicate a brand or product value in a minute or even less. This type of content performs Read More
So you’re a software-as-a-service (SaaS) company looking to perfect your digital marketing strategy? You’ve come to the right place. If you’re trying to make your strategy fit into a digital marketing strategy for any industry other than SaaS, you’re pretty much comparing apples with oranges. In Read More
Everyone talks about the benefits of digital marketing for success and every expert urges firms to add digital marketing to their arsenal of marketing efforts. Yet, you might not feel you’re seeing the benefits of digital marketing in your campaigns. Well, don’t discard digital marketing as a valuable Read More
GROW YOUR BUSINESS ONLINE THROUGH DIGITAL MARKETING Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication.Read More
Individual members now targeted in Facebook’s attack on misleading content. Members face increasing levels of punitive actions for sharing false information Facebook announced a number of measures, including penalization, aimed at individuals who spread false information. This is an escalation of on the part of Facebook in its effort Read More
This week, LinkedIn announced event ads and the option to boost organic posts from businesses’ profiles. Plus, everything announced at the Snap Partner Summit. On this week’s episode of Marketing O’Clock, hosts Jess Budde, Mark Saltarelli, and Christine “Shep” Zirnheld tell you everything you need to know about Read More
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