Sustainability is at the forefront of every responsible organisation’s mind, but many won’t have ever considered the environmental impact of their website. The greatest invention in modern times is undoubtedly the internet, which at first glance doesn’t seem like it could have a negative effect on the Read More
Facebook launches Neighborhood, a Nextdoor-like tool that helps locals connect with each other. Facebook rolls out Neighborhoods, a new feature within the main app that offers many capabilities similar to Nextdoor. Available first in Canada, and coming soon to the US, Neighborhoods is an app within an app that gives Read More
Search Engine Optimization (SEO) is purely the act of optimizing your brand’s image and footprint, both offline and online. The act of optimizing is carried by utilization of top-notch quality content to increase website optimization. The excellent experience provided to the website visitors also contributes to increasing SEO. Read Read More
If you’ve noticed a slowdown in your engagement or you simply want to know what’s on trend for your social pages, I’m sharing the top social media changes for 2021. Digital marketing and social communication go hand-in-hand, so your new strategy should incorporate these new trends, leading to Read More
YouTube creators shocked to learn their content is opted-in to allow free use of their videos for YouTube Shorts YouTube Video creators are automatically opted-in to allow other creators to sample their content for YouTube Shorts videos. YouTube Shorts is a relatively new form of video similar to TikTok videos. Read More
Twitter acquires scroll, a subscription-based service that removes ads from news sites. Twitter furthers its plans toward developing subscription offerings with the acquisition of Scroll, a service that removes ads from news sites for a monthly fee. Scroll will be integrated into a subscription service Twitter intends to launch in Read More
There’s so no doubt about it, social media has become one of the most effective forms of marketing. In today’s age, individuals now have access to social media everywhere they go. One of the reasons social media marketing is so effective is because it’s a fun and Read More
By this point, if you use digital marketing as part of your marketing strategy, you know the importance of SEO for reaching your performance goals. SEO not only helps send the right users to your website but focusing on good SEO tactics, helps lead visitors easily through your website so Read More
Twitter Spaces, a feature which allows users to participate in live audio chats, is now available to everyone with 600 followers or more. Launched in December 2020, Twitter Spaces was initially available to a small feedback group. It’s not known what the criteria was for being accepted into the test group, Read More
Google confirms that embedded links within Featured Snippets is a bug and not a test. A search marketer in India noticed what looked like a test in Featured Snippet. One search marketer called it “shady as hell.” But according to a statement from a Google spokesperson, that is a bug Read More
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