DoubleVerify, a leading software platform for digital media measurement, data and analytics, today announced a partnership with TVision, a provider of second-by-second analytics on how viewers watch television, to improve performance measurement on connected television (CTV) and provide the most comprehensive and scalable attention span on the market. DoubleVerify and Read More
Tags : themartech
Lightico, the market leader in digital customer engagement, today announced the acquisition of Vizolution, the European leader in customer experience technology, making this joint venture a leader global leader in B2B2C digital fulfillment for telecommunications and financial services. Through a powerful matching platform, the company allows businesses to Read More
Canva, the world’s only all-in-one visual communication platform, expanded its rapidly expanding product portfolio with the launch of Canva for Districts, just two months after the launch of the Canva product. for Campus for colleges and universities. The launch of Canva for districts comes as the use of Canva Read More
Publicis Groupe announces PX, a comprehensive production service dedicated to accelerating the production, performance and personalization of multi-channel content. Data-driven, dynamic delivery, and powered by the largest network of modular studios, PX is designed to deliver compelling customization at scale. As marketers report that demand for content has doubled in Read More
Loop Media, Inc., a free online business TV company that delivers more than 2 billion video views per month through restaurants, retail stores, office buildings, doctors’ offices, courtyards flights, bars and university campuses, and Pypestream, the leader in self-service automation platforms with conversational AI and all-in-one cloud messaging, today announced a Read More
Stackline, the leader in full-channel connected commerce, announces the launch of Universal Stores. This multi-commerce storefront technology enables brands to maximize conversions and drive sales across all major retail touchpoints. The solution drives purchases across retail sites, such as Amazon, Target, and Walmart, and brands can integrate with their direct-to-consumer (Read More
Census announced a partnership with S&P Global Market Intelligence to streamline how customers leverage business intelligence from the Snowflake Data Cloud into enterprise business tools. This partnership allows customers to access S&P Global Market Intelligence data on Snowflake Marketplace to synchronize third-party data downstream through an Read More
Calix, Inc. announced that longtime customer ALLO Communications (ALLO) is leveraging the end-to-end Calix platform to rapidly deploy Bark, an AI-powered managed social media monitoring service. ALLO is expanding Bark in the 36 communities it serves in Nebraska, Colorado and Arizona to reach approximately 18,000 homes. By launching Bark, ALLO is giving Read More
VidMob, the creator of the Smart Creations platform, has announced the formation of a board of directors for VidMob Gives, VidMob’s charitable arm. This move demonstrates a deep commitment to leveraging business as a force for good and ensuring accountability for self-funded 501(c)(3). Admas Kanyagia, Laurie Keith, Megamo Nesbit Read More
ZoomInfo, a US-based marketing technology company, has announced it will furlough about 3 percent of its workforce worldwide, joining several other tech companies that have recently cut jobs. In a filing with the US Securities and Exchange Commission (SEC), ZoomInfo said it “The Company estimates that it will incur restructuring charges Read More