ChangeCX, a full-service omnichannel firm specializing in innovative solutions for retailers and brand manufacturers, announced today a strategic partnership with eSSENTIAL Accessibility (eA), the leading Accessibility-as-a-Service digital accessibility platform. With this partnership, ChangeCX will provide its customers with accessible and inclusive digital experiences across all channels, leveraging the capabilities of Read More
Popular SEO tools company Ahrefs has splashed out on $60 million worth of data centers for a new search engine that could directly compete with the likes of Google, Bing, and Yandex. Once launched, Ahrefs’ search engine will be available in all countries and most languages as the company equips itself Read More
Change: It’s an inevitable part of life and survival hinges on our ability to adapt. Take B2B marketing, for example. Companies have been following a traditional model to attract potential buyers: running various advertising campaigns, focusing on inbound marketing, and deploying large sales organizations to cold-call and book Read More
Content creation is the muscle of your business, and leaders need to exercise it. It might sound like it’s only the job of the marketing team, but the involvement of the executive-level leaders in the content produced by marketing will either make or break your brand. Will your content Read More
Multiple Domain SEO Strategy What are the multiple domain SEO strategies? At Groove, we encourage this as a primary search engine optimization method. That’s because since we have so many apps, all with the capabilities to have your full websites and individual pages, every single one of them is Read More
Learn how to develop a social media plan, and use our free template to create a social media marketing strategy for your business.Read More
Artificial intelligence is an advertiser’s best friend. Why? AI offers media buying efficiency, opportunity to test and learn, and automated optimizations. Learn the various applications and benefits of artificial intelligence for advertising with Coegi’s Director of Data & Technology, Jake Amann. Also learn what mistakes to avoid and Read More
The number of things you could test on your e-commerce or SaaS website is seemingly endless. But in this video, Khalid takes a step further and talks about different categories of A/B testing.Read More
Lazy marketers tend to be amazing. I have over 700 people working at my ad agency NP Digital. Within the next 12 months, I’ll probably hire another 300 plus employees. Over the years, I’ve hired over 2000 people. That’s a lot of people, and I’ve learned that some of the Read More
Zoho Corporation, a leading global technology company, today announced Zoho Marketing Plus, a new unified platform that brings together marketing activities across campaign ideation, creation, execution, management, and measurement, providing stakeholders across the entire marketing organization with a single, shared view of critical information for improved collaboration and results. The Read More
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