Tags : themartech

CMO Career Path: The AAPI Executive

To kick off Asian Heritage Month in May, four Asian American Pacific Islander (AAPI) marketing executives will share their career journey. These executives are part of an informal group called 108 Asian Marketers and More, which is an industry resource group. This is an opportunity to hear the stories of how Read More

2022 ANA Email Evolution Conference

Email marketing has never been more important than it is today. Marketers are relying more and more on email to communicate messages about their brands, products, and services to customers, making it the most used marketing channel to drive measurable results. That’s why, for the first time, this year’Read More

Demand Generation Summit

In a digital-first marketing world, video content is the face of your brand. It’s the most powerful way to spark emotion, explain complex ideas, and pique the curiosity of your community and prospects. It brings energy and humanity to your social channels, landing pages, emails, and demand campaigns. But Read More

SERP Trends & Top Keyword Data By Industry

Join this webinar to learn more about a variety of SEO metrics across regions, more specifically in the US and UK, which can help you make more data-driven decisions. You’ll learn: SERP features by industry. The fastest-growing industries in organic search traffic along with engagement metrics. Keyword difficulty by Read More

What is a bounce rate?

In this video, Khalid delves deep into the topic of bounce rates. He talks about what is a bounce rate, how to lower a bounce rate, and if there’s anything like a normal bounce rate. A bounce rate is the percentage of visitors who enter a website and leave Read More

Why These 3 Strategies Are Critical to Paid Media in 2022

In this video, Ignite Visibility CEO John Lincoln dives into three critical market trends that are prevalent in 2022. Watch this video to learn what they are, how they might affect your business, and how to stay on top of your paid media efforts. 3 Strategies That Are Critical to Paid Media Read More

Email Marketing Best Practices

In order to return on the investment you make with your email marketing strategy, it’s best to know what drives the most actions from your subscribers. Looking to improve your business’ email marketing strategy? In this video, we’ve compiled a list of some email marketing best practices that Read More

B2B Video Marketing Tactics to Maximize Your Spend

Looking to improve your B2B video marketing techniques? As video continues to gain popularity on social media and other channels, more businesses are jumping on the bandwagon and creating more video content. In this video, we’ll go over four expert tactics for better B2B video marketing.Read More