Hawke Media and Junction AI Partner to Challenge Brands to ′Dump Your Agency’
Hawke Media, one of the fastest-growing digital marketing consultancies in the nation has teamed up with the international, artificial intelligence start-up, Junction AI to encourage brands to audit the return on investment of their digital campaigns as advised by their current marketing agencies.
“Hawke Media was built on the premise that there should be accessibility to great marketing for everyone- but that is not always the case when working with certain agencies, leaving brands disillusioned and untrusting of their experience. This inspired myself and Vance Reavie (CEO and Founder of Junction AI) to challenge brands to dive deep into their own campaign insights to hold these agencies accountable. If it’s not working, pivot,” explains Erik Huberman, CEO & Founder of Hawke Media.
