Tags : Social Media Marketing

Roku and Best Buy Announce New Advertising & Retail Relationship

Roku, the #1 streaming TV platform in the US, Canada and Mexico, and Best Buy, the leading consumer technology retailer in the United States, announced the first go-to-market relationship in its advertising and retail businesses. For the first time, Best Buy has partnered with a TV streaming platform to provide first-party Read More

Colling Media Expands in the E-Commerce Space in 2023

Colling Media, one of Arizona’s fastest-growing advertising agencies, continues to expand into e-commerce in 2023 to generate revenue for its retail clients. To achieve better results, the agency leverages Meta Advantage + Shopping, Google Shopping and Amazon Seller, expanding customer engagement in the digital marketplace. “As we have pushed the envelope Read More

IKEA partners with Social Native to enhance the customer experience with UGC

IKEA, the world’s largest furniture retailer, produces over 200,000 content assets globally through their in-house production agency, but needed a cost-efficient way to source content, at scale, and is market relevant at a regional level. IKEA partnered with Social Native to source organic content shared by their customers and connect Read More

TripleLift Integrates iSpot as a Preferred CTV Measurement Partner

TripleLift, the ad technology company that is reinventing ad placement, has announced that it has selected iSpot.tv, a real-time TV ad measurement company, as the preferred independent measurement company for advertising delivery on Connected TV (CTV). This partnership provides a turnkey audience measurement solution for advertisers and video publishers. Read More

Twitter bans, then unbans account tracking Elon Musk’s jet

Hours after Twitter suspended Elon Musk’s private jet movement tracking account, the company reversed its decision and brought it back online. Florida-based Sweeney created an automated elonjet account in June 2020 and has since amassed over half a million followers. Using publicly available data, it automatically posts a tweet every Read More

With Expanded Content Functionalities for Developers, Bloomreach Offers Composable Commerce Solutions Built for Both Business Users and IT Teams

Bloomreach, the world’s #1 Commerce Experience Cloud, announced expanded functionalities for developers in Bloomreach Content, its SaaS-based, headless content solution. These APIs and capabilities make it easier for technical teams to integrate Bloomreach Content and to develop, test, and launch site changes within it. With faster implementation and development of Read More