Integral Ad Science , a global leader in digital media quality, today announced an advanced integration with Mediaocean, providing a new level of automated campaign management. Now media buyers and planners can seamlessly set up, launch, and adjust their digital campaigns within Mediaocean buyer workflow (Prisma) and automatically populate this information Read More
Interactive Advertising Bureau (IAB), the digital media and marketing trade association, today announced the launch of the first-ever digital media apprenticeship program in the U.S. IAB Accelerate: Digital Media Apprenticeship, in partnership with American Apprenticeships Work (AAW), will address diversity in the workforce across the industry and empower employers Read More
America’s leading niche magazine publisher, The N2 Company, brought home the gold – as well as platinum (the highest honor) and an honorable mention – in the 2021 MarCom Awards. The N2 Company (N2) is no stranger to recognition, having earned spots on many “top workplaces” and “fastest growing” lists, from Inc. Read More
Etihad Airways, the national airline of the UAE, and Ad-Lib.io, the next-generation Creative Management Platform (CMP), have partnered to advance Etihad’s digital advertising capabilities to the next level by leveraging Ad-Lib.io’s leading platform for digital-savvy brand marketers. Following a rigorous RFP process, Ad-Lib.io’s platform Read More
Alltemp, Inc. announces that the Company has completed the acquisition of an established digital marketing business, Digi Messaging & Advertising, Inc. (“Digi”) through a share exchange agreement. To complement its existing B2B services, the Company plans to roll out a new consumer-facing platform based upon the integration of Digi’Read More
Clutch, the leading B2B ratings and review platform, has officially announced its 2021 Top Global Advertising & Marketing Firms, ranking 5W Public Relations as a top provider in the Public Relations Agencies category. Each year, Clutch publishes its official list of the top advertising and marketing companies from all over Read More
Cordial, the leading cross-channel marketing platform, today announced the mass market release of Architect, a major enhancement to its data platform. Architect allows marketers to create personalized marketing messages in more powerful ways than ever before by automating data imports, improving data quality by transforming it for marketing activation, using Read More
AdPlayer.Pro, a global provider of outstream video advertising solutions has released the company’s Q3 2021 business results, reporting the number of daily served video ad impressions exceeded 47 000 000 in July – September 2021. According to the official announcement, the tracked video ad serving volumes align well with the company’s forecasts for Read More
imo Ads, a global mobile marketing platform that provides comprehensive branding and performance solutions for businesses located in the MENA region, will participate in the 11th annual BrainScape, one of the largest marketing conferences in the region. imo Ads will have its own virtual booth where it will welcome business, Read More
Social media is one of the most powerful channels for digital marketing. Brands can creatively promote their products in ways that weren’t possible before the internet, and they can interact with potential customers in many different capacities. With user engagement growing exponentially by the year, social media provides the Read More
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