Comscore , a trusted partner for planning, transacting, and evaluating media across platforms, today announced that it has signed a new agreement with integrated marketing agency Imaginuity for local television measurement. Under the terms of the agreement, Imaginuity will be exclusively utilizing Comscore’s local market television insights in markets across Read More
Coinpresso, a Crypto Advertising Agency built for performance and results – has launched in a bid to address the deficit in Digital Marketing expertise within the crypto space. Although the company has already had significant success with existing clients, Coinpresso’s website and proposition has now gone live to new clients Read More
According to the leading digital marketing agency in Auckland, Zib Digital, implementing SEO best practices helps to ensure web content is seen by as many potential customers as possible. While the top organic search results receive the majority of clicks, it is nearly impossible to earn a top spot without Read More
Adsonica®, the leading audio display advertising solution, announced today the availability of self-service audio display ads for small- to medium-sized radio stations using the Envisionwise station marketing platform. Adsonica ads are created using the Adsonica Studio web application that combines audio and image in a single image file, without video, Read More
AcuityAds Holdings Inc. (TSX: AT) (NASDAQ: ATY), a digital advertising technology leader that provides targeted media solutions enabling advertisers to connect intelligently with audiences across advertising channels, is pleased to announce its inclusion in the 2021 Report on Business ranking of Canada’s Top Growing Companies. Canada’s Top Growing Companies Read More
Comviva launches an AI-powered omni channel marketing platform to help Communication Service Providers (CSPs) deliver personalized customer experience at scale and drive growth. The new launch marks an acceleration of the Telecom industry’s move towards a technology-led, integrated platform play for digital engagement. Read MoreRead More
OneTag, the innovative end-to-end programmatic AdTech company, today announced the US launch of its cookieless advertising solution. As major platforms and legislation have begun to shift the control of user data into the hands of individuals, the industry has been in pursuit of alternatives to the primary targeting method that Read More
UZE Mobility, the marketplace platform for mobile digital out-of-home advertising, announced today the launch of a self-service platform, the first fully automated, end-to-end, programmatic advertising management platform for both large and small businesses alike. For the first time, advertisers of all sizes can run mobile digital out-of-home ad campaigns on Read More
It has emerged that several major brands, including Amazon and Nike, have been advertising on various websites that promote misinformation. New research shows how these companies are unknowingly providing financial support for these websites. According to a report from The Guardian, a recent analysis from the Bureau of Investigative Journalism Read More
Industry leaders ath Power, Bridjr, Engageware, Intel, JohnRyan, OPTiFi and SLD have joined forces to create a new collective: H2D. An acronym for Human to Digital, the new group’s mission is to drive greater transformational value for brands through their respective areas of expertise, which include humanized engagement, Read More