Reddit today announced the acquisition of an audience intelligence and contextualization company called Spiketrap. The terms of the deal were not disclosed. With more than 100,000 active communities and a wide range of conversations, Reddit has become a popular destination for advertising. The company has been working on ways to help Read More
Today, T-Mobile is launching an offer to help small businesses get MORE value without any extra cost. In collaboration with Canva and Meta, T-Mobile is giving ALL eligible small business customers Canva Pro on Us through the end of the year, along with $200 of free advertising on Facebook and/or Read More
Marin Software Incorporated, a leading provider of digital marketing software for performance-driven advertisers and agencies, announced today that it has been recognized as a Strong Performer in the Forrester Research, Inc. August 2022 report, The Forrester Wave™ B2B Advertising Solutions, Q3 2022. The report evaluated 14 B2B Advertising Solutions providers based Read More
The video game industry is worth billions of dollars and is expanding quickly. To successfully design and release a video game is a common dream. However, it becomes quite difficult for any new company to enter the market and establish their reputation when there are several large sharks present. Your Read More
Word-of-mouth marketing, also known as WOM marketing or word-of-mouth advertising, differs from naturally occurring word-of-mouth in that it is actively influenced or encouraged by organizations (e.g., by “seeding” a message in networks and rewarding regular consumers for participating in WOM or by using WOM “agents”) Although it is challenging Read More
OneScreen.ai, the marketplace provider for buying and selling out-of-home (OOH) advertising, has launched the most comprehensive public directory of OOH advertising inventory with more than 3,200 OOH providers, including media companies, vendors, and agencies, and more than 864,000 media listings across various categories, including billboards, street furniture, transit, and more in 340 Read More
At this moment, Social Network is still a blessing. We can communicate with one another from anywhere in the world. And without a question, the most popular social networking site is Facebook. A registered user can connect with friends and share aspects of their daily lives on this social networking Read More
HG Insights®, the global leader in market intelligence for technology vendors, has updated its flagship Platform. Platform 2.0 better delivers the actionable insights business leaders need to understand their markets in-depth, make decisions, and Go-To-Market (GTM) with precision and confidence. According to recent McKinsey & Company research, companies using data-driven B2Read More
Blotout, a customer data platform that solves data loss and builds trust by capturing and activating customer data and putting it in the hands of enterprises, today announced its partnership with Fastly, the world’s fastest global network provider, to help marketers meaningfully improve the ROI of their Meta spend Read More
Join Ashley as she explains the basics of PPC advertising. PPC stands for pay-per-click, and it’s a great way to promote your business online. With PPC ads, you can target your ideal audience and measure your ads’ effectiveness in real time. While both SEO and PPC are great strategies, Read More
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