Tags : Advertising

AdQuick.com and LiveRamp Partner To Enhance Outdoor Ad Targeting and Analytics

Two of the leading platforms unite to provide advertisers and marketers with first-party data targeting and closed-loop measurement AdQuick.com, the world’s top out-of-home (OOH) advertising platform, today announces a powerful partnership with LiveRamp, a leading data enablement platform, to enable AdQuick users with first-party data targeting and closed-loop Read More

DigiMarCon California

DigiMarCon California, the Premier Digital Marketing, Media, and Advertising Conference & Exhibition in California returns from  June 16th to 17th, 2022 to the luxurious Westin San Diego Gaslamp Quarter Hotel in San Diego, California. Join your peers in-person or online for 2 days jam-packed with digital marketing best practices, latest trends, practical Read More

DigiMarCon UK

The 4th annual DigiMarCon UK, the Premier Digital Marketing, Media and Advertising Conference & Exhibition in the United Kingdom retiform runs September 1st to 2nd, 2022 to the luxurious 5-star Sofitel London Heathrow Hotel which is connected directly to Terminal 5 of London Heathrow Airport, making it conveniently accessible from across the Read More

DigiMarCon Asia Pacific

DigiMarCon Asia Pacific 2022 is your chance to Hear from some of the most audacious and thought-provoking speakers in the digital marketing, media, and advertising industry. Gain insight into emerging strategies, the latest innovative technologies, and best practices to move your business to the next level. Network with thought leaders, collaborate Read More

Catalina and Volta Forge Strategic Partnership to Bring Measurable Digital Out of Home Campaigns to More Brands

Catalina, which offers shopping behavior insights on virtually all U.S. households through its rich, real-time shopper intelligence platform, is establishing a strategic partnership with Volta Inc., an industry-leading electric vehicle (“EV”) charging network powering vehicles and commerce. Volta’s EV charging stations, equipped with large digital display screens, are Read More

SEO giant Ahrefs is launching its own search engine

Popular SEO tools company Ahrefs has splashed out on $60 million worth of data centers for a new search engine that could directly compete with the likes of Google, Bing, and Yandex. Once launched, Ahrefs’ search engine will be available in all countries and most languages as the company equips itself Read More

How AI Drives Marketing Success

Artificial intelligence is an advertiser’s best friend. Why? AI offers media buying efficiency, opportunity to test and learn, and automated optimizations. Learn the various applications and benefits of artificial intelligence for advertising with Coegi’s Director of Data & Technology, Jake Amann. Also learn what mistakes to avoid and Read More