Merkle , a leading technology-enabled, data-driven customer experience management (CXM) company, has released its Q3 Digital Marketing Report (DMR), a quarterly research report that analyzes and highlights trends within paid and organic search, Amazon ads, paid social, and display ads. Q3 2021 revealed a number of telling trends in areas such as Read More
Advertisers in Australia can now look forward to enhanced features in TikTok ads. TikTok recently presented its new plan to ramp up advertiser investment in its social media advertising platform with the expansion of e-commerce, a new promise of “brand safety” and the launch of several new and interactive ad Read More
Teikametrics, the leading optimization platform for sellers on Amazon, Walmart and eBay, today announced the release of new Amazon advertising benchmarks for Q4 2021. With detailed breakdowns across close to a dozen categories, this analysis provides critical data to Amazon sellers looking to maximize their effectiveness during the holiday season. Read Read More
GfK – the leader in consumer and market intelligence and analytical and consulting services – today announced an expanded partnership with BrandTotal, the leading social competitive intelligence and brand analytics platform. This partnership offers a powerful new solution for Mexican companies: the availability of real-time market intelligence for paid social media advertising. Read More
LiveWorld, Inc. , with over 25 years of experience in healthcare, retail, and consumer digital and social media, announces new agency services and capabilities to address the most demanding hospital marketing challenges. LiveWorld’s proven approach and expertise enables hospitals to acquire, connect, and bind consumers to hospitals with breakthrough creative, and Read More
Our speakers are industry leaders and innovators from a broad cross-section of companies. Ranging from established retailers and brands. Read More Read More
Europe’s leading marketing event is now launching in California. Connecting the most proactive marketing professionals with the tools, techniques and innovations they need to be at the forefront of the ever-evolving world of marketing. Read MoreRead More
Cart.com, the Ecommerce-as-a-Service (ECaaS) provider helping brands to thrive through and beyond the pandemic world of digital commerce, today announced a strategic partnership with Google Cloud to advance its mission and deliver robust, unified analytics for its 2500+ brands. As one of the first end-to-end ecommerce solutions providers equipping merchants Read More
The Kroger Co. is building upon the first-party targeted advertising services it offers CPG brand advertisers. Kroger’s media advertising business, Kroger Precision Marketing (KPM), based on its 84.51° data analytics subsidiary, is launching a new private programmatic advertising marketplace. Known as the Kroger Private Marketplace, the service allows advertising agencies Read More
Do you want to build strong backlinks for your website? If so, you will need to focus on building educational links. Educational sites are well-respected, and their content is often shared. In this blog post, we will discuss how to build EDU backlinks that can help increase traffic and rankings Read More
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