The iMedia B2B eCommerce Summit, delivered in partnership with the B2B eCommerce Association is an exclusive invitation-only event for B2B brand manufacturers and wholesale distributors in Australia. This unique, unparalleled invitation-only experience for key B2B merchants will see 70 delegates engage in face-to-face business meetings, get involved Read More
Avionos, which designs and implements marketing and commerce solutions, launched a new offering that solves one of B2B companies’ toughest challenges – customer acquisition and retention. SOAR, or Sample Orders for Acquisition and Retention, empowers B2B companies to jump-start their digital strategy with the simple-yet-effective use case of offering Read More
MeritB2B today announced the company’s new name, Anteriad, and new brand positioning at their annual PowerB2B Growth Summit. Anteriad, meaning “pointing forward”, accurately represents both the company’s forward-looking approach, and their solutions that help their customers take the lead in a competitive market. The new brand Read More
LinkedIn and Edelman have gathered insights from nearly 3,600 management-level professionals who consume thought leadership to help marketers, communicators and salespeople better understand what’s behind this trend and how to break through the noise – including when to use thought leadership and what attributes B2B audiences want to see from Read More
In this video you’ll learn why your B2B paid social ads suck and how to fix them. I explore the importance of intent both from our audiences and the social channels. See what to stop doing and what to start doing to increase the effectiveness of your paid Read More
Upland Software (Nasdaq: UPLD) is excited to announce that the highly-anticipated Spring ’22 Release for its content operations product, Kapost, is now available and in market. The latest release from Kapost helps enterprise B2B marketing organizations more effectively manage complex content operations from one central location, resulting in higher revenue-generating Read More
Defined.ai is using airfocus to enhance and improve both its B2C and B2B product management, as it continues its mission to provide industry-leading quality data sets for Artificial Intelligence (AI) and Machine Learning (ML) solutions. Read MoreRead More
PFL, a leading hybrid experience company, today announced its partnership with Iterable, the cross-channel marketing platform that powers unified and memorable customer experiences. The new partnership enables joint customers to run orchestrated and data-driven omnichannel marketing campaigns that include measurable, personalized, and automated direct mail as an integrated part of Read More
SlashNext, the leader in SaaS-based multi-channel phishing protection across email, web, and mobile for the modern workforce, launches SlashNext Email Protection for Microsoft 365 today. The new integrated cloud email service stops 65% more spear-phishing, BEC, malware, and ransomware link threats than all other cloud-native email security services. SlashNext Email Protection for Read More
Digital marketing uses computers, smartphones, and other digital devices to promote goods and services. As an example, internet marketing seldom requires significant financial investments. Conventional marketing tactics, such as print publications, radios and television, need substantial financial assets to implement a marketing campaign. However, social media platforms such as Facebook Read More
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