IKEA, the world’s largest furniture retailer, produces over 200,000 content assets globally through their in-house production agency, but needed a cost-efficient way to source content, at scale, and is market relevant at a regional level. IKEA partnered with Social Native to source organic content shared by their customers and connect Read More
Reputation is arguably the most important measure of success for every business. It doesn’t matter how big or small your business is if you are a B2B or B2C business if you sell services or products or where you are located. At some point, the very important Read More
With the success of its B2B ecommerce platform, which is currently used by numerous international brands including Colgate, Stanley Black & Decker, Mazda, Whirlpool, Briggs & Stratton, CAE, and many others, VTEX, the enterprise digital commerce platform for premier brands, retailers, and distributors, today announced strong momentum. VTEX is Read More
Peach, a leader in video advertising and delivery workflows, has declared support for Netflix’s brand-new Basic with Ads ad-supported service. Parallel to the service’s introduction, Peach unveiled new locations where users can send Netflix advertising in a number of nations, including the UK, Australia, Germany, France, Italy, Spain, Read More
The #1 Commerce Experience Cloud in the world, Bloomreach, today unveiled a brand-new service called Bloomreach Discovery that will integrate any Email Service Provider (ESP) with live and current product catalogues, bridging the gap between marketing and merchandising. This makes sure that when an email is viewed, any recent consumer action Read More
#paid, a multi-channel platform for creator marketing that enables creators to collaborate with brands and grow their businesses, recently declared that it has joined the TikTok Marketing Partner programme. As a badged partner, #pay will expand the fantastic options available to their enthusiastic network of marketers and content producers. “TikTok’Read More
There’s a good reason why affiliate marketing is becoming more popular. This strategy helps both publishers and advertisers. Since affiliates’ material may increase brand awareness and sales in a very cost-effective way, businesses of all kinds are now eager to share a piece of their profits with them. We’Read More
Premion, an industry-leading premium CTV/OTT advertising platform for regional and local advertisers, announced that it achieved the TAG Brand Safety Certified Seal from the Trustworthy Accountability Group (TAG). Created by the American Association of Advertising Agencies (4A’s), Association of National Advertisers (ANA) and Interactive Advertising Bureau (IAB), TAG Read More
Intrepid, a leading regional eCommerce and digital solutions provider across South-East Asia announced it has been certified as a Great Place to Work in Singapore. This certification is based entirely on what current employees have to share about their experience working at Intrepid. Two employee-driven criteria are used in the Read More
Quotient, the leading digital promotions and media technology company, today announced the U.S. launch of the highly successful European Shopmium app to deliver savings and brand discovery to consumers, all in a single, convenient experience. Part of the Quotient Promotions Network, Shopmium is the leading grocery savings app1 in Read More
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