Tags : Campaign

How do we know our target audience? | Data Driven Marketing

The way to build an audience and know your customers and visitors better is by tracking everything and then analyzing the data. In this video, we show a quick look into explaining the approach we take when trying to understand our target audience so we can create better offers, experiences, Read More

How the world will be without digital marketing

Digital marketing uses computers, smartphones, and other digital devices to promote goods and services. As an example, internet marketing seldom requires significant financial investments. Conventional marketing tactics, such as print publications, radios and television, need substantial financial assets to implement a marketing campaign. However, social media platforms such as Facebook Read More

Brandweek 2022

Join us for Adweek’s multi-day Brandweek summit, where you and your team will enjoy exclusive access to industry leader insights, Masterclasses, networking meetups and much more. Help grow your business and get equipped to better take on new challenges while staying nimble across every touchpoint. Leaders from the world’Read More

Media360

Media360, Campaign’s influential two-day conference, returns to Brighton on 24-25 May 2022. Back at the iconic Grand Hotel bringing together senior leaders from global brands, agencies and media owners. Media 360 will be packed with insight, inspiration, and lively debate on the biggest issues impacting advertising and marketing. Read MoreRead More

Video Marketing KPIs That Are Crucial for Your Campaign

A recent survey found that 68% of consumers spend a quarter or more of their time on social media watching videos. This is great news for marketers who want to find ways to connect with their target audience. But simply putting content out there is not enough – you have to monitor Read More