Siteimprove, the leading enterprise platform that helps brands transform content into revenue, announces its partnership with Americaneagle.com to unveil the expanded Siteimprove Connector for Sitefinity CMS, an integration that helps brands ensure their websites are accessible to everyone. Digital marketers that use this new Connector built by Americaneagle.com Read More
The Pedowitz Group LLC, a leading digital consulting firm, today announced that it has agreed to acquire BizMark, CT LLC, one of the nation’s top B2B marketing and communications agencies. Founded in 2006, BizMark is a three-time winner of the Association of National Advertisers’ Small B2B Agency of Read More
mParticle, a leader in customer data infrastructure, today announced it has acquired Vidora, an AI personalization platform for customer data. With the acquisition, teams can now easily build and deploy models across the mParticle partner ecosystem with 300+ API integrations to improve decision making, segmentation, and personalization. Benefits of the combined Read More
Benchmark Email, a subsidiary of Polaris Software LLC, today announced the release of Smart Content, the second in their new suite of artificial intelligence features. Smart Content is Benchmark Email’s AI-fueled copywriting technology that allows users to create professional content from scratch, or rewrite existing content, with a few Read More
Resulticks, a global leader in real-time customer engagement solutions, has been named in the 2022 Gartner Magic Quadrant for Multichannel Marketing Hubs – marking the sixth consecutive year in which Resulticks has been recognized in this report. Despite the recent turbulence and disruptions in the global marketplace, Resulticks has stood at the Read More
Everywhere you look as a marketer, it seems there is some new challenge you need to overcome, whether that’s inflation realities, recession concerns, or even supply chain snarls. Trying to predict the future is complex and subject to change, but that doesn’t mean you need to a standstill! Read More
YMS is focused on how brands can better understand and target the Gen Z market. Returning to the West Coast for its 3rd year, this is our most diverse and exciting festival to date. 50 + powerhouse speakers including the biggest and most disruptive Gen Z brands. Leading marketers from top brands Read More
Paubox today announced an enhanced version of its HIPAA-compliant email marketing solution for healthcare providers. Called Paubox Marketing, the solution ensures that protected health information (PHI) contained in contact data is stored and transmitted securely, enabling healthcare providers to easily send personalized marketing emails that are HIPAA compliant. The new Read More
Stagwell the challenger network built to transform marketing, today announced the acquisition of PEP Group, an omnichannel content creation, and adaptation production company. In response to the explosion in new media channels that require a streamlined and scalable approach to producing multi-market assets, PEP Group will join Locaria, Stagwell’s Read More
Customer journey orchestration is complex for marketers and customers. Aligning the next-best actions to every touchpoint across every segment for every channel places tremendous pressure on how data, technology, and people need to interact. The costs are high, and progress is slow. Gartner’s research shows that marketing leaders must Read More
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