Tags : Marketing

Springbot Relaunches as Full Stack Marketing and Sales Platform, Moves Headquarters to Charleston, SC

In a significant recapitalization highlighting the growing convergence of marketing technology and AI (artificial intelligence), Springbot announced that it has relaunched as a unified marketing and sales enablement platform after 12 years in the e-commerce automation space. The company, which originated in Atlanta but recently relocated its corporate headquarters to Charleston, Read More

Amagi launches AI-powered Smart Scheduler to improve content programming

Amagi, a cloud-based SaaS technology solutions provider for broadcast and streaming TV, has announced the launch of Amagi Smart Scheduler, an AI-powered content scheduling solution designed to automate and optimize channel programming. By leveraging Machine Learning (ML) and automation, Smart Scheduler intends to help content teams streamline scheduling workflows, improve Read More

Cyara Unveils Next-Gen Platform for Assuring CX Across Voice, Digital, and AI Channels with Expanded Coverage in 100+ Countries

Cyara, the global leader in AI-led customer experience (CX) assurance, today unveiled six innovations to help businesses deliver a modern, consistent experience across increasingly complex customer journeys. The latest advancements build upon Cyara’s industry-leading AI Trust capabilities, expand global testing in 100+ countries and introduce the first fully integrated CX Read More

Blueshift Adds Intelligent Agents to Its Customer AI Suite

Blueshift, the leader in AI-powered customer engagement, today announced the launch of Customer AI Agents that help marketing teams conduct 10X more personalization experiments with automated AI decisioning. The Agents are the latest addition to Blueshift’s Customer AI Suite, which includes Predictive AI, Recommendations, and AI Assistants for generating Read More

InMarket Releases Its “Breakthrough Moments” Leaders of Top-Performing Advertising Campaigns

InMarket, a leader in real-time marketing and measurement, today released its annual “Breakthrough Moments” Report. This year’s Breakthrough Moments winners successfully combined timing, relevance and context to create unforgettable brand experiences, driving outcomes as high as an $8.15 incremental return on ad spend (iROAS), over $3 million in incremental sales, and Read More