Tags : Marketing Strategy

Unifyr Announces First Centralized, AI-Powered Partner Engagement Platform to Streamline Channel Relationships

Unifyr today announced the launch of Unifyr+, a platform that addresses the challenges of modern channel relationships by putting channel partners in the driver’s seat, leveraging traditional vendor-centric partner relationship management (PRM) programs via a partner-first platform. The new solution empowers managed service providers (MSPs) and other partners to Read More

MOVABLE INK AND BRAZE EXPAND PARTNERSHIP TO ENHANCE MULTICHANNEL PERSONALIZATION

Movable Ink, the AI-powered personalized content platform, today announced its expanded partnership with Braze. Together, they’re introducing two powerful new integrations, Movable Ink Da Vinci with Braze and Movable Ink Studio with Braze for Mobile Messaging, designed to empower global marketing teams to deliver personalized, multichannel experiences with greater Read More

B2B Marketing Exchange West

The future of B2B marketing is ready to take shape, and we’re laying down the foundation for a brand-new era at B2B Marketing Exchange West. This year’s theme, “Building Bridges, Breaking Barriers,” centers on creating innovative strategies and overcoming today’s biggest marketing challenges, from budget Read More

VerifiedEmail: The Smarter Way to Verify and Clean Email Lists

VerifiedEmail, a leading innovator in email verification technology, is excited to announce the launch of its new email verification and list-cleaning service, designed to address one of the most persistent challenges for businesses: email deliverability. Developed in 2024, VerifiedEmail is the fastest, most accurate real-time email verification and bulk email list Read More

2023 SEO Predictions: How ChatGPT is Changing the Game

As we move into 2023, ChatGPT is ubiquitous and big questions are being raised about the impact of ChatGPT and AI in general on our lives. Marketing professionals have their own questions, and those in the SEO and content space who are on the front lines will be impacted for the Read More

4 ways to tailor your event marketing strategy to ensure success 

Maximizing sponsorship amounts and increasing visibility should be pressing priorities for brands when creating an event marketing strategy. But responding to the unexpected should also be a priority – maybe even the most important. While every event marketer’s dream is to execute their plan without a hitch, things don’t Read More

Los Angeles eCommerce Summit

February 1, 2023 Los Angeles eCommerce Summit is a boutique style of the live event. It is a one-day gathering of local eCommerce experts and decision-makers across retailers, brands, merchants and solutions providers. Our program is designed for high-impact impressions, sharing ideas, education and networking. The day consists of panel discussions, presentations, Read More

2023: 3 content marketing trends

There has never been a more exciting and rapidly changing time to be a marketer. We are honored to work across multiple content verticals. We also have a unique perspective on marketing in industries ranging from technology, gardening, self-improvement, and more. While each company’s approach should be unique, it Read More