Wish has launched a global marketing campaign following almost a year’s pause in major advertising as new leadership settled in and formulated a turnaround strategy for the bargain shopping app. After topping the charts as the most popular shopping app in the world in 2018, Wish fell out of favor Read More
Tags : Marketing Strategy
What Is A SERP & How Does It Help Me Beat My Competitors? The outcomes of any search on search engines like Google, Bing, and others are displayed on search engine results pages, or SERPs. The data found within each individual SERP result is known as SERP data. This information Read More
The video game industry is worth billions of dollars and is expanding quickly. To successfully design and release a video game is a common dream. However, it becomes quite difficult for any new company to enter the market and establish their reputation when there are several large sharks present. Your Read More
AppsFlyer today announced that it has been selected as the winner of the “Best Overall Mobile Marketing Company” award in the 5th annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies, and products in the global marketing, sales and Read More
Canto, a leading provider of digital asset management (DAM) software, today announced new integrations with social media management platform Hootsuite and work management platform Wrike to connect Canto libraries seamlessly within the Martech stack as a single source of truth for content production. Canto’s latest integrations enable creatives, social Read More
Digitalization has gained prominence worldwide ever since COVID-19. But companies across all sectors are implementing digital changes to stay ahead of the curve. Whatever the case, there is no denying that the Covid-19 pandemic has changed the landscape of living and working situations. As a result, staying current with the Read More
Robly was named the #1 Email Marketing Platform by SoftwareReviews for 2022, the most in-depth source of buyer data and insights for the enterprise software market. Robly specializes in supporting charities, nonnonprofitsducation sectors, and religious organizations, leveraging patented technology to help customers achieve up to 50% higher open rates. The platform also provides Read More
Freddy’s Frozen Custard & Steakburgers has selected UMI Marketing Solutions as their marketing operations partner. Freddy’s is a leading fast-casual restaurant with huge growth potential as they expand across the United States. Bringing their decades of marketing and franchise industry experience to the table, UMI will further fuel Read More
ActionIQ, the leader in customer experience (CX) solutions, today announced that Business Insider has named ActionIQ as one of The Hottest Marketing Tech Companies of 2022. The fourth annual list of executives who are shaping the future of martech includes Leah Pope, the AIQ Chief Marketing Officer. To quote Business Insider, “Read More
Aprimo, an industry-leading provider of digital asset management and content operations software, today announced it has been recognized as a ‘Leader’ in The Forrester Wave™: Marketing Resource Management, Q3 2022. Receiving the highest scores of any other vendor in the current offering and strategy categories, Aprimo is the only vendor named Read More