Are you a small or growing business struggling to market your business in the digital age? Confused about if you should use Facebook, Instagram, or Tik Tok to reach your customers? As entrepreneurs, those kinds of questions will be constant. This in-person workshop will give you an introduction that will Read More
This class is for those entrepreneurs and small business owners that would like to learn online marketing strategies to attract customers and increase sales. Since the pandemic we have had to reinvent the way we do everything; from school to work and more importantly, the way we do business. Come Read More
Marketing is the backbone of every small business. It connects prospects to your products and services and helps them understand how to use them to solve their problems. Generally, companies spend between 7% and 10% of their total revenue on marketing. That percentage could be higher or lower depending on unique business Read More
Are you using mobile marketing to drive foot traffic yet? You should be. The global pandemic has changed the way people shop. To get customers’ attention and drive foot traffic, being where your customers are is now more important than ever. Mobile marketing is the process of marketing and advertising Read More
Make short and long-term gains with these social media strategies designed for small businesses. This video will show you how to use HubSpot’s free social media templates to get the most out of your efforts to drive sales and build your brand while saving time and money.Read More
According to conventional marketing knowledge, if a company advertises its goods and services, customers would swarm to its doors. But raising awareness of a company’s offerings isn’t always enough, as any marketer will quickly discover. Gaining visibility and spreading your brand identity are frequently just the first steps Read More
Many business owners carry this mentality into the marketplace and conflate sales tactics with marketing strategies. The CEO interprets marketing as “constantly posting on social media.” She is interested in the marketer’s “marketing.” This is sometimes taken to mean posting content consistently across all channels. It’s an ongoing Read More
In today’s overwhelmed digital world, your target prospects have no shortage of options. The cost of getting in front of your audience is at an all-time high and, as marketers, we’re constantly looking for innovative ways to make a real connection that drives actions. Read MoreRead More
In both B2C and B2B businesses, existing customers make up the lion’s share of your recurring revenue. Protecting and growing them through expansion opportunities, cross-sells, and upsells is crucial. We’ve all seen the worst-case scenario before. An active customer starts disengaging, purchases less often, and then Read More
During the previous decade, emails evolved into much more than just text communications. It is safe to say that Email has unquestionably changed the way we communicate. Email marketing has made it easier for marketers to reach out to potential customers on a large scale. We now pay attention to Read More
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