Monetizable live audio rooms, advanced AI tools and native integration of podcasts brings social audio to Facebook Facebook announced a suite of tools and Social Audio offerings to engage Facebook members in new ways. Among the offerings is a competitor to Clubhouse, which has made audio the hot social media Read More
Jetpack Boost offers an easy one-click solution for optimizing for Core Web Vitals for publishers who need a DIY solution Automattic, founded by the same person who created WordPress, formally launched Jetpack Boost, a free plugin that helps web pages optimize for Core Web Vitals. This is important because Core Read More
When it comes to boosting your online business, choosing the right combination of digital marketing tactics spells the difference between success and failure. There are many options from which you can choose and you only have so many resources you can dedicate to this marketing effort. You can get a Read More
Google announced will set a 1st-party cookie through the global site tag & model conversions in Europe for some GMP users. Here’s what you should know. Starting in May, Google Ads will be setting a first-party cookie with a new identifier through the Global site tag as well as Read More
Today I have some resources to help you improve your social media marketing with networking tools. Digital marketing is more effective with the right communication and social interactions. As you make new connections on social media you can create lasting and authentic relationships. There are several ways you can improve Read More
It’s not hard to see why more and more people are stepping into the digital marketing world. With an umbrella of profitable careers to choose from in one of the UK’s biggest growth industries, everyone wants to come out on top. However, as a marketer myself, and huge Read More
Nextech AR Solutions, a diversified leading provider of virtual and augmented reality (AR) experience technologies and services for eCommerce, education, advertising, conferences, and events, is pleased to announce the launch of its Ad Network. The Ad Network generated very positive results at recently held virtual and hybrid events for Repticon Read More
In March 2021, Google announced that it was ending support for third-party cookies, and moving to “a more privacy first web.” Even though the move was expected within the industry and by academics, there is still confusion about the new model, and cynicism about whether it truly constitutes the kind of Read More
clean.io, the rapidly emerging global leader in malvertising prevention for publishers and platforms, and Kargo, the leader in mobile advertising, today announced a partnership aimed at preserving publisher revenue while ensuring the mobile ads delivered via the Kargo platform are free from malware. Kargo’s mission is to help Read More
As ad-tech companies consider AI alternatives to cookies and other third-party trackers, the Interactive Advertising Bureau (IAB) is releasing new guidelines and best practices for the use of machine learning at every level of digital advertising production. The guide draws on experiences from various publishers, agencies and ad-tech companies to Read More
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